Associate, Influencer Marketing

Sydney
- Full Time

**About Klook**

We are Asia’s leading platform for experiences and travel services, and we believe that we can help **bring the world closer together through experiences**.

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,700 destinations around the world.

Do you share our belief in the wonders of travel? Our international community of over 1,800 employees, based in 30+ locations, certainly do Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:

- Customer First
- Push Boundaries
- Critical Thinking
- Build for Scale
- Less is More
- Win as One

We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us

**Primary Responsibilities**:
**Klook Kreator Program Management (40%)**
- Serve as the primary point of contact for our network of 1,200+ Klook Kreators across Australia & New Zealand
- Manage creators spanning all reach levels (nano to macro) across travel, lifestyle, and fandom communities
- Oversee creator onboarding process and maintain comprehensive creator database
- Monitor program performance and provide regular reporting on KPIs
- Develop and implement program improvement initiatives
- Handle creator inquiries and resolve issues promptly across diverse creator segments

**Campaign Execution & Content Management (25%)**
- Create detailed content briefs for creators aligned with campaign objectives
- Coordinate content approval processes and provide feedback
- Ensure brand guidelines compliance across all creator content
- Track content deliverables and manage campaign timelines
- Collaborate with internal teams to align creator content with broader marketing initiatives

**Partnership Development & Negotiations (20%)**
- Identify and recruit new creators that align with Klook's brand values
- Negotiate partnership terms, rates, and deliverables
- Structure deals that maximise ROI while maintaining positive creator relationships
- Manage contract processes and ensure legal compliance

**Familiarisation Tours & Events (10%)**
- Plan and execute familiarisation tours for key creators
- Coordinate logistics including bookings, itineraries, and on-ground support
- Serve as primary liaison during creator experiences
- Gather feedback and document tour outcomes for future improvements

**Relationship Management & Communication (5%)**
- Maintain regular communication with active creators across the ANZ network
- Build and nurture long-term partnerships with high-performing creators
- Leverage boundless energy to create meaningful connections within Australia & New Zealand's creator ecosystem
- Manage creator expectations and ensure mutual satisfaction
- Serve as internal advocate for creator needs and feedback

**Key Requirements**:
**Essential Skills**:

- 1-2 years experience in digital marketing, social media, or influencer marketing
- Deep understanding of social media platforms (Instagram, TikTok, YouTube, etc.)
- Strong negotiation and communication skills with exceptional written and verbal abilities
- Excellent project management and organisational abilities with proven deadline management skills
- Data-driven mindset with ability to analyse campaign performance
- Genuine passion for travel and experiences
- Highly organised with meticulous attention to detail

**Preferred Qualifications**:

- Experience with influencer marketing platforms and tools
- Background in travel, hospitality, or experience marketing
- Experience and understanding of content creation processes and best practices
- Experience with contract negotiations, briefing creators and driving content outputs
- Social media savvy with a keen eye for trends

**Personal Attributes**:

- Genuine love for travel with an understanding of experience marketing
- Highly organised with exceptional attention to detail and deadline management
- Proactive,self-motivated and opportunistic with boundless energy for relationship building
- Effective, respectful communicator who thrives on creating connections within Australia & New Zealand's creator network
- Culturally aware and able to work with diverse creators across travel, lifestyle, and fandom communities
- Curious about the creator economy and growth mindset
- Collaborative mindset, strong interpersonal skills and natural relationship-building abilities
- Adaptable and comfortable managing creators across all reach levels

**Success Me