Activation Executive

7 days ago


Pyrmont, Australia Spark Foundry Full time

**Job Description**:
Spark Foundry is looking for an Activation Executive to join our team in Sydney. We are one of the fastest growing agencies in Australia and the world.

At Spark Foundry our vision is to Fuel Famously Effective Ideas. Famous and Effective. Not one or the other, both. That sounds nice, but to get to famously effective ideas you need some key ingredients.

You need diverse thinkers and diverse thinking. We call this Allsorts. This helps us tackle challenges through different disciplines and perspectives. You need to thrive on the belief that great ideas are only great if they work. It’s not enough to be new, or cool, or interesting. Our solutions need to drive a business result. Everything else is vanity. You need to embrace both the art and the evidence. Right and left. Imagination and activation. Intelligence and technology. Big ideas, forensically measured.

All that while being a good human? Sound like you? Sound like where you’d like to be? We’d love to meet you.

**WHAT BENEFITS DOES SPARK OFFER?**
- Enjoy a comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing through a range of initiatives including Yoga, Meditation, PT, a free subscription to the Calm app and education sessions that cover things like financial wellness, health & nutrition and so much more
- Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
- Our Publicis Liberté flexible working approach and an industry leading parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
- A culture of open feedback and support to reach your goals through our My Performance Conversation program
- Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for advancement and collaboration with our global network

**THE PURPOSE OF THIS ROLE**

The purpose of the Activation Executive is to manage best-in-class campaign activation and support planning across all offline channels, delivering exceptional results against agreed parameters and become an expert in the Australian media landscape. There will also be the opportunity to support execution and management of digital content campaigns. The Activation Executive reports into the Activation Manager and will be managed day-to-day by a Senior Planning & Activations Executive.

You will have the chance to work within a multi-discipline team and learn a diverse set of skills across a range of interesting clients within financial services, travel and beauty categories. You will be strong on TV and other offline channels and will have the opportunity to work in a hybrid capacity upskiling in digital activity.

**WHAT KEY RESPONSIBILITIES DOES THIS ROLE HAVE?**
- Execute the activation of campaigns across TV, radio and OOH, ensure campaigns are tracked and optimised, develop detailed weekly reports (or agreed reporting schedule), and final media post analysis
- Work with the Senior Planning and Activations Executive in the planning of campaigns, whilst managing implementation of this activity
- Liaising with media vendors, client and PR agency in the development of digital content campaigns

**WHAT BEHAVIOURS DOES OUR DREAM ACTIVATION EXECUTIVE HAVE?**
- Passionate about the media and advertising industry with an interest in new technology
- Confident and engaging interpersonal, presentation and communication skills, able to guide and influence key stakeholders
- Ability to keep themselves and their team accountable for their outputs
- Strong organisational skills with the ability to juggle multiple priorities
- Able to think creatively, laterally and conceptually
- Develops professional relationships with media partners, understanding the information sharing boundaries
- Attention to detail that is second to none

**KEY REQUIREMENTS**
- 1 - 2 years' experience in offline (TV, radio, OOH) planning, buying and implementation. Some digital experience ideal but not essential.
- Experience across the key media buying and measurement tools including eTAM, BMD, AQX Fusion (or similar buying platform)
- Basic - intermediate understanding and working knowledge of Australian Media Landscape
- Relatively good understanding and working knowledge of digital marketing/advertising

**WHAT DOES LIFE AT SPARK LOOK LIKE?**

We offer progressive flexible working options to everyone at all levels - It’s not a policy. It’s behaviour led and reinforced through our values. Mental health and wellbeing is something we take seriously
- It’s championed by our own people internally and is a regular conversation. We have a lot of fun - Even in this virtual world, we are constantly looking at reinventing how we connect with each other.



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