Market Research Analyst

5 days ago

Seven Hills, Australia Airway Mechanical Full time

**About Us**

**Position Overview**

**Key Responsibilities**
- Conduct qualitative and quantitative market research using statistical tools such as SPSS, SAS, and R, and software like Tableau and Power BI to visualize and analyse industry trends and market opportunities.
- Conduct market research to identify trends, customer needs, and competitive positioning within the HVAC industry.
- Collaborate with internal stakeholders to translate market insights into actionable business strategies.
- Create compelling marketing materials, presentations, and promotional content for trade shows, industry events, and client engagement.
- Establish and implement business expansion strategies, leveraging industry connections to drive partnerships, acquisitions, and long-term growth.
- Collaborate with the sales and technical teams to ensure alignment between marketing efforts and business objectives.
- Prepare detailed market reports, consumer insights, and competitive analysis to guide business decisions and product positioning.

**Selection Criteria**

**Essential Qualifications & Experience**:

- Bachelor's degree or higher in Marketing, Business Administration, or a related field.
- Minimum of five years of experience in a marketing role, preferably in the HVAC, mechanical services, or construction industry.
- Proven track record in developing and executing successful marketing strategies.
- Strong understanding of B2B marketing, including lead generation and customer acquisition.
- Experience in managing digital marketing campaigns and proficiency in tools such as Google Analytics, AdWords, and CRM platforms.
- Excellent communication skills with the ability to engage stakeholders and build long-term relationships.
- Ability to work independently and collaboratively in a fast-paced environment.
- Must be an Australian or New Zealand citizen or permanent resident.

**Desirable Criteria**:

- Prior experience in technical marketing for HVAC or industrial equipment.
- Knowledge of green technology and sustainable HVAC solutions.
- Experience in international marketing or managing global supplier relationships.

**Why Join Us?**
- Competitive salary package with opportunities for career growth.
- Be part of an industry-leading company driving innovation in HVAC solutions.
- Collaborative and dynamic work environment with a strong focus on professional development.

Pay: $110,000.00 per year

Schedule:

- 8 hour shift

Application Question(s):

- Are you an Australian or New Zealand citizen or permanent resident?

Work Location: In person

Application Deadline: 28/05/2025

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