Content and Campaign Strategist
5 days ago
Medium Rare Content Agency (MRCA) is seeking an experienced campaign and content strategist to deliver robust omni-channel strategies and commercial solutions for our clients. We need a person who is dedicated to responding to client campaigns and always-on briefs by leveraging data, insights and research for a range of audiences.
Reporting to the Head of Content, Food & Homes, your focus will be on responding to client briefs for always-on executions or campaigns. This role will work closely with the editorial, commercial and client teams. It requires an ability to engage a range of stakeholders, with a hands-on and can-do approach.
This is a chance to join Australasia's leading content agency, working on some of the region’s most trusted and recognisable brands. We offer a range of wellness benefits, flexible working, and an innovative, dynamic culture.
**What’s the role?**
Working in collaboration with the content and insights teams, you’ll drive the client campaign and content strategy response process, from insights to presentation, through to oversight on implementation. Your key responsibilities will include:
- Leading brief response process and responding to briefs.
- Owning all deadlines for content planning deliverables.
- Collaborating with research and content peers to develop content strategies, and build decks and presentations that answer our clients needs concisely.
- Converting clients’ business requirements and objectives into content opportunities.
- Engaging stakeholders (internal and external) to deliver best practice, business focussed outcomes.
- Prioritising important tasks and working independently where necessary.
**Who are you?**
- You are audience driven, creatively minded, and future focussed, identifying innovative ways to connect with and engage readers, viewers and scrollers.
- You develop robust commercial content strategies that deliver on client’s goals and budgets.
- You are a strong communicator and are confident presenting virtually and in person.
- 3+ years across editorial or branded/commercial content.
- Demonstrated experience in developing cross channel strategies for varied audiences.
- Hands-on approach, and ability to create and deliver presentations.
- Understanding of data and insights, and how they contribute to development of content strategy.
- Strong understanding of the role of content for SEO, digital and social channels.
- Broad understanding of content production processes.
- Financial savvy, and the ability to work within budgets.
- An understanding of the dynamics of content marketing in Australia, and a desire to be at the cusp of new channels and opportunities.
- Strong interpersonal and team skills, and experience building and managing relationships at all levels (internal and external).
- A self-motivated, agile and flexible approach.
- Creative problem-solving and critical thinking skills.
- You are detail and deadline focused.
**Working at Medium Rare**:
Medium Rare offers a flexible working environment. You’ll work remotely and from one of our offices in Pyrmont, NSW or Southbank, VIC and enjoy benefits like birthday leave, volunteer leave and a weekly “Me Time Hour”. We celebrate courageous creativity and we deliver it. We know our worth and take pride in our people, our work and our clients:
**WE GROW**
- Our ambition is to be the best and we strive for global success. That starts with our people.
- We value potential and we invest in personal development.
**WE TRUST**
- Trust and respect are at the core of everything we do.
- We are empowered to make decisions and we are open and accountable.
- We always have each other’s backs.
**WE CONNECT**
- We prioritise collaboration, asking questions, sharing knowledge and learning from each other.
- We play to our strengths and give support where it’s needed.
- We celebrate diversity and inclusivity of thought.
**WE INNOVATE**
- We love a challenge to push the boundaries of creativity.
- We bring our craft and energy to everything we do - to our clients, to each other, to the future.
- We are ready for anything.
- We know that diversity strengthens our teams and newsrooms as we seek to tell stories that represent the diverse communities of Australia that we serve. Our people make us unique and we all have a story. We encourage people of all ages, backgrounds, races, cultures, religions, sexual orientations, abilities and gender identities to apply. Inclusion is important to us and we want everyone at News to bring their whole-selves to work. If you require any accommodations or adjustments throughout the recruitment process, or would like to outline which pronouns you prefer, please feel free to let us know._
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