Marketing Executive

7 days ago

Parramatta, Australia Stopgap Limited Full time

**Marketing Executive - Parramatta**:

- Location:
- Parramatta- Job Type:
- Freelance- Salary:
- AU$345.31 - AU$391.35 per day- Contact:
- Hilary Williams- Call:
- Hilary- Reference:
- 20013519_1685061710THE COMPANY:
Our client is a well known shopping centre with retail outlets across Australia & NZ. They are now looking for a Marketing Executive to join them on a contractual basis.

THE ROLE:
Reporting to the Brand Experience Manager the main responsibilities include:

- Execute the communications/ content plan across owned, earnt and bought channels
- Assist with the preparation and management of the annual centre Brand Experience income and expense budget
- Manage key local & portfolio Brand Experience campaigns and assigned projects as agreed
- Develop plans & execute (including timelines and budgets) for key centre campaigns
- Deliver vibrancy across all digital touch points, including website, social (facebook & Instagram), EDMs, google my business and ensure they remain up to date
- Provide input for the centres Brand Experience plan with a focus on retail energy, and local priorities
- Work with agencies and external suppliers to deliver creative assets
- Gain an understanding of the retail market and customer trends and share your findings
- Carry out daily mall walks including standards review, engaging with shoppers and retailers and building relationships
- Monitor in-Centre digital touch points to ensure they remain up-to-date and easy to use
- Check digital channels on a daily basis to review overall shopper experience and respond to queries
- Contribute to sales-driving category programs and supporting new & existing retailers and managing execution (including hoardings, VM, signage, digital channels and tactical activities
- Gain an understanding of customers needs by analysing insights, listening tools and research data; recognise usage for informing plans and decisions
- Look after and assist with events when needed

YOU:

- A marketing qualification is preferable
- You will need to have skills in communication, brand management, customer experience/guest services, digital & social, media & PR, event management, research & analysis, negotiating
- Attention to detail is a must and be able to understand consumer behaviour
- The ability to adapt to a 7-day week environment

If you are a experienced Marketing Executive looking for a contract opportunity, then we look forward to hearing from you.

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