Marketing Officer

**MARKETING OFFICER ROLE OUTLINE**

**Objective**: This role seeks to offer expert guidance in crafting and executing marketing activities pertinent to the Council's policies. This involves research, formulating advertising and marketing campaigns, and preparing promotional initiatives. Moreover, the officer will provide strategic insights and aid in developing both internal and external marketing agendas for various branches.

**Organizational Vision**: At Logan City Council, we envision a future-forward, vibrant city that upholds the pillars of social, environmental, and economic well-being for the present and upcoming generations.

**Core Values**:

- **Community First**: We empathize with our community, recognizing their needs in all our decisions.
- **Our People**: We prioritize the safety, growth, and satisfaction of our workforce.
- **Excellence**: Upholding the highest standards, we champion creativity and continuous enhancement.
- **Leadership**: Everyone, regardless of their role, is encouraged to lead with values in mind.
- **Integrity**: Honesty and responsibility are the heartbeats of our operations.

**Organizational Relationships**:

- **Reporting to**: Marketing Coordinator
- **Internal Interactions**: Mayor, Councillors, CEO, Directors, Managers, and other staff.
- **External Interactions**: Public, community groups, businesses, and governmental bodies.

**Institutional Duties**:

- Abide by Council's Code of Conduct and associated protocols.
- Dedication to the Council’s Corporate Plan.
- Ensuring workplace health and safety as per Queensland mandates.
- Commitment to diversity, equal employment opportunity, and merit principles.
- Efficient use of allocated resources.
- Consistent provision of top-notch customer service.
- Uphold Council's record-keeping standards.

**Specific Responsibilities**:

- Oversee Council marketing activities.
- Craft and execute marketing and communication strategies aligned with Council goals.
- Offer strategic marketing advice to different Council branches.
- Liaise with external agencies as necessary.
- Be a proponent of change within the marketing strategy and broader Council.
- Recognize and act upon promotional opportunities through digital marketing, events, etc.
- Ensure the implementation of policies related to Community Engagement and Marketing.
- Undertake any other task commensurate with the employee's skill set.

**Authority & Accountability**: This role, under general guidance, has the autonomy to lead designated projects within well-defined practices, working with clear objectives.

**Selection Criteria**:

- Track record in best practice marketing.
- Updated knowledge of marketing trends and best practices.
- Significant experience in a marketing position.
- Exceptional communication skills, with cross-cultural competency. Asian language proficiency is a bonus.
- Ability to handle politically sensitive situations.
- Strategic thinking and alignment with corporate goals.
- Adaptability to change.
- A degree in Marketing or Communications is a plus.

**Position Progression**: Progressing from Level 4 to Level 5 is based on experience, obtaining a relevant degree, and demonstrated competency.

**Position Alteration**: The role's specifics might undergo periodic changes as per Logan City's evolving organizational structure, always ensuring discussions with the incumbent.

**How to Apply**:
If you have the required qualifications & looking to secure your next local government opportunity, we want to hear from you. APPLY NOW or call Forrest on 0423 641 879 for a confidential conversation.

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