Digital Marketing Specialist

5 days ago

North Sydney, Australia CICT SOLUTIONS Full time

Our dynamic marketing agency is seeking a highly skilled and strategic Digital Marketing Specialist with a specialisation in Pay-Per-Click (PPC) and Search Engine Optimisation (SEO). In this role, you will execute digital marketing campaigns and strategies for our diverse clientele. Your expertise in Google PPC campaigns and SEO strategies will be instrumental in driving web traffic, boosting visibility, and enhancing engagement.

**Key Responsibilities**:

- Develop, implement, and manage PPC campaigns for a variety of clients across Google AdWords.
- Conduct SEO audits and implement SEO strategies to boost organic traffic for client websites.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Monitor and analyse the performance of SEO and PPC strategies and make necessary adjustments.
- Collaborate with internal teams to optimise client websites and landing pages for PPC and SEO performance.
- Keep abreast of PPC, SEO, and digital marketing trends and changes, ensuring our agency and our clients remain ahead of the curve.

**Required Skills & Qualifications**:

- Relevant qualification in marketing or a related field.
- Proven experience in managing PPC campaigns (Google AdWords) and implementing SEO strategies.
- Strong knowledge of Google Analytics and other analytics tools.
- Ability to analyse data and provide evidence-based recommendations.
- Excellent communication and client relationship skills.
- Ability to manage multiple projects simultaneously and work under deadlines.

**Working Conditions**:
Our agency fosters a creative and collaborative environment in our North Sydney office. We promote a supportive workspace where new ideas are encouraged, and hard work is recognised.

Pay: From $62,000.00 per year

**Benefits**:

- Free drinks
- Professional development assistance
- Salary packaging

Schedule:

- 8 hour shift

**Experience**:

- SEO: 1 year (required)
- PPC Campaign Management: 1 year (required)

Work Location: In person

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