
Cx/market Research Analyst
6 days ago
Lead CX research efforts for a market leader in electronics
- Hybrid working from home, Surry Hills office and Olympic Park office
- Initial 12 month contract with a view to permanent
**About us**
Cheil Australia is an idea-focussed, data-inspired, CX agency based in Sydney and part of Cheil worldwide; a global agency network of 53 offices across 45 countries with 6,500 employees.
More locally, Cheil is a fast-growing family of over 90 thinkers, creators and passionate doers based between the heart of Surry Hills and Olympic Park. Cheil delivers Digital, Retail and Creative solutions for some of the world’s most loved brands.
Our specialist teams work together to create a truly integrated approach for our partners. We produce work across all channels for the greatest impact and the biggest return. Connecting capabilities for a truly inciting customer experience.
**Your New Opportunity**
Reporting to the Data and Strategy Director, the CX Research Analyst will work with clients to identify opportunities for product and process improvement, and present findings and recommendations to ensure that priorities are responsive to customer feedback.
The CX Research Analyst is responsible for establishing a research platform for the agency to house, organise and share all client, market and product research across our portfolio.
**What you’ll be doing**
- Understand business objectives and collecting data on consumers, competitors and market place and consolidating information into actionable items, reports and presentations
- Compiling and analysing statistical data using modern and traditional methods and providing qualitative and quantitative analysis on key customer cohorts, product and industry specifications
- Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
- Conducting user research and testing, understanding user psychology to create personas and developing wireframes and task flows based on user needs
- Conduct concept and usability testing and gather feedback
- Tracking customer experiences across online and offline channels, devices, and touchpoints.
- Collaborating with IT developers, as well as the production, marketing, and sales teams to enhance customer services and brand awareness.
**About You**
- Degree in Research, Statistics, Marketing or related field
- Proven Market Research Analysis experience, both qualitative and quantitative with knowledge of data collection methods (polls, focus groups, surveys
- Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
- Search engines, web analytics and business research tools acumen will be beneficial.
- Working knowledge of data warehousing, modelling and mining
- Strong ability to translate research insights into actionable recommendations with strong persuasive writing and presentation skills
- Passionate about creating excellent customer experiences
***
**Life at Cheil**
At Cheil, we truly value our people and promote a healthy, collaborative and supportive culture. We are an equal opportunities employer committed to embracing a diverse and inclusive work environment. We also provide some great benefits:
- Hybrid working between home and our two Sydney offices
- Competitive remuneration package
- Performance rewards + incentives
- Discounts on Samsung products - up to 50% off
- Discounted Health Insurance, Health and Wellness subsidies and Lifestyle Membership
- Day off for your Birthday
- An additional day off for anniversary year
- Ongoing training, career development and progression planning
- Personalised learning platform and tools
- Modern office with a vibrant atmosphere
- Onsite parking available in Olympic Park and Pet-friendly office in Surry Hills
- Regular team and company social events
- Opportunity to work on one of the biggest and most loved global brands.
**How you can join the team**
If this role and life at Cheil sounds like the perfect fit, we would love to hear from you If you require any reasonable adjustments during any part of the recruitment process, please let us know.
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