Campaign/account Manager

1 week ago

Perth, Australia DMCG Global Ltd Full time

**The Client.**
An innovative media agency that brings business advantage to our clients, improving outcomes at every touch point, by blending data, creativity, technology and a passion for brands.

Founded as a data-driven marketing agency designed from the ground up to rethink legacy media processes. Our client services a number of leading Australian and global brands delivering media audiences & insights, media planning, media buying and advisory services alongside SEO (Search Engine Optimisation), MMM (Market Mix Modelling) and Analytics services.

**The Role.**
As a Campaign Manager/Account Manager, you will play an important role in the delivery of our Data Driven position to clients across all factions of the campaign process. You will work with other members of the team in the creation of market leading ideas for our clients. You will be taught to be an ever-evolving expert in digital and traditional media channels. You will interact with creative agency departments, clients and media owners and take on increasing responsibility for planning, buying, and analysing digital and traditional media.

**The Responsibilities.**
- Integrated campaign planning including media and channel strategy across traditional and digital formats
- Maintenance and management financial processes, including media plans, SMD invoice schedules, proformas, savings reports etc.
- Establishment and maintenance of media partner relationships, correlating to media trading and buying negotiations
- Pre campaign analysis/benchmarking across applicable channels; TV, Radio, OOH, Press, Digital
- Media activity set up, tracking/tagging, implementation, and ongoing management of all traditional and digital media in collaboration with the Planning Director, Digital Director and Account Executive
- BAU campaign management and optimisations; collaboratively with media partners, team members
- Media monitoring and reporting across traditional and digital campaigns.

**About You.**
- Microsoft Excel & PowerPoint
- Facebook Ad Manager
- Google Marketing Suite (DCM, Search 360, Google Ads)
- Google Tag Manager
- Google Data Studio
- BCC/Spectra MD
- PowerBI
- Swift Plan
- AQX (eTAM/eRAM)
- Digital Courier/Radio Monitoring
- MOVE
- Seedooh
- Roy Morgan (Asteroid and Helix Persona)
- Nielsen Answers

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