Direct Marketing Specialist

Full-time hybrid role with 2 days a week in our Richmond office, 35 hour work week and flexible work arrangements.
- 5 weeks of annual leave, salary packaging benefits, and opportunities for professional growth.
- Employee Assistance Program for team members and their family.

**About us and the role**:
At CBM Australia, our mission is to end the cycle of poverty and disability.

As Australia’s only international development organisation focused on disability inclusion, our work improves the quality of life of people with disabilities living in the poorest communities.

We have a rewarding opportunity for an experienced and passionate Direct Marketing Specialist to join CBM Australia.

In this role, you will manage and implement multi-channel fundraising campaigns to acquire and reactivate supporters to help transform the lives of people living in poverty with disabilities.

You will deliver fundraising results in line with the overall Public Engagement Department plans.

Founded on Christian values, CBM enables compassionate Australians to be part of creating lasting positive change in our world. Join us and make a meaningful difference

**The successful applicant will**:

- Manage and implement multi-channel direct marketing communications to acquire new supporters and reactivate lapsed supporters to targets.
- Effectively engage internal and external stakeholders to ensure quality and delivery of direct marketing communications is too standard and within budget.
- Ensure activities are aligned with the overall Public Engagement strategies and objectives.
- Collaborate with team members in delivery of agreed outcomes.
- Creativity and innovation are brought to direct marketing strategies, projects and processes with a focus on continuous improvement and learning.
- Effectively manage the budget income and expenditure and well justified annual plans.
- Continually upgrade understanding of best practice fundraising strategies and principles to ensure CBM is highly effective in reaching our organisational goals.
- Ensure appropriate risk issues for your areas of responsibility are identified, kept updated and appropriate mitigation strategies are developed, implemented, and maintained.

**Specific outcomes required**:

- Direct marketing campaigns are delivered on time, within budget, and meet acquisition/reactivation targets.
- Supporter engagement is strengthened through compelling, multi-channel communications.
- Internal and external stakeholder relationships are effectively managed.
- Campaign data is accurately tracked, analysed, and used to inform improvements.
- Budgets and reporting are maintained with accuracy and timeliness.
- Fundraising strategies reflect current best practices and innovation.
- CBM’s values, safeguarding standards, and brand integrity are upheld in all activities.

**About you**:
We’re seeking a marketing professional, who is confident managing projects across different channels and making sure they’re delivered on time and on target.

This role is ideal for someone who thrives on building strong stakeholder relationships and enjoys working collaboratively across teams.

**To be considered for this role, you will have**:

- Marketing, Communication degree or at least 3 years fundraising experience.
- Excellent understanding and execution of fundraising and direct marketing principles.
- Results oriented with superior planning and organisational skills and capabilities with exceptional attention to detail.
- Exceptional relationship management skills with a variety of internal and external stakeholders.
- Ability to work with and manage multiple projects and stakeholders simultaneously to deliver agreed quality outcomes.
- Demonstrated ability to develop effective and creative communications for different audiences and across multiple channels.
- Ability to critically analyse data and information to inform strategies and budgets and to identify trends and opportunities.
- Excellent communications skills - verbal and written.
- Demonstrated ability to work autonomously and as part of a team.
- Influencing and negotiation skills demonstrated in everyday work.
- Able to effectively manage time and resources to see projects through to completion including debriefs and learnings to adjust future strategies to maximise impact.
- Commitment to and ability to demonstrate and display CBM Australia’s values and behaviours.
- Possibility of domestic travel required.
- A solution focused approach to work and ‘can do’ attitude, demonstrating initiative.
- Enthusiasm for the mission of CBM Australia and alignment/comfort with being part of a faith-based organisation.

**What we offer**:

- The chance to make an impact that matters in a team of like-minded professionals.
- Flexible working arrangements.
- Hybrid role, with 2 days a week in our Richmond office.
- 35 hour work week.
- 5 weeks annual leave.
- Salary packaging benefits up to $15,900 for eligible household expenses + up to $2,650