Social Media Manager

2 weeks ago

Sydney, Australia Virtually Human Studio Full time

Virtually Human Studio is creating the future of entertainment. We are a gaming and entertainment startup crafting the next generation of games and digital experiences on the blockchain. In 2019, VHS launched our flagship, NFT horse racing game — ZED RUN. We quickly established ZED RUN as a leading web3 game, which opened the doors to executing partnerships with some of the world’s most innovative and leading brands including Atari, Budweiser, and Netflix.

**The role**

Our Social Media Manager is the global champion of ZED RUN’s social voice, and runs the end-to-end delivery of ZED RUN’s social strategy. The Social Media Manager is responsible for ideation, execution and optimisation of BAU social content, as well as supporting the wider Marketing team develop and execute campaigns. The Social Media Manager needs to drive engagement and develop relationships with existing audiences across our social channels, as well as creating content that attracts new audiences to our channels, and players to our game.

Whilst the Social Media Manager will report into the Senior Marketing Manager, they will have high levels of autonomy, responsible for driving a strategy that increases reach, builds brand resonance, and influences player behaviour. These objectives will be achieved in collaboration with a variety of internal and external stakeholders.

**Responsibilities**:

- End-to-end creation of a social content calendar across Instagram, Twitter, Facebook and TikTok
- Maintain a thorough understanding of the Marketing, Partnership, and Product roadmaps to ensure the social media calendar is in sync
- Write copy for all social content
- Develop creative briefs for social assets
- Identify and manage collaborations with influencers who are on-brand and can help us achieve our objectives
- Reporting on social media activity and providing recommendation for continuous, iterative improvements
- Predominantly available during Australian working hours (AEDT), however a willingness to attend meetings outside of traditional hours, when required
- Remain up to date on social media trends and opportunities

**Role requirements**:

- 3+ years’ experience in social media
- Have an interest in gaming, NFTs, or blockchain technology
- Excellent written and spoken communication skills, with the ability to engage with and influence a range of key stakeholders, both internal and external
- Results orientated, with a strong understanding of setting metrics, performance reporting and analysis techniques
- Proficiency across Instagram, Twitter, Facebook, and TikTok are essential — however, experience with managing Twitch and YouTube will be heavily favourable
- Graphic design skills are not a requirement but favourable

**Why Work For VHS?**:

- A supportive friendly environment of dedicated and passionate co-workers
- Remote First - Flexible work from home arrangement
- Exposure to the new aged world of Blockchain and NFT’s
- Unlimited leave
- Maternity/Paternity Leave
- $1000 USD Remote work allowance
- Brand new work laptop
- Employee referral program ($4000 USD for each employee who is successfully referred to the company)

To be considered for this position please provide a copy of your resume and cover letter and/or digital video resume outlining and addressing the selection criteria.

VHS values transparency, accountability, support, simplicity, and courage. We look forward to working with someone who embraces these traits and our start-up culture. Join VHS today and take the next step in your career.

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