Digital Marketing

2 weeks ago

Pyrmont, Australia LaCosmetique Full time

**Business Overview**:
We are a leading distributor specializing in Korean cosmetics, offering an extensive range of over 500 cutting-edge K-Beauty brands. Our commitment spans B2B, B2C, and eCommerce platforms, serving both corporate clients and individual consumers.

**Job Overview**:
You will play a pivotal role in implementing and optimizing digital marketing strategies to drive online sales. This position involves coordinating various aspects of eCommerce marketing, including campaigns, website management, and performance analysis.

**Responsibilities**:

- Assist in deploying digital strategies to increase online sales, customer engagement, and brand visibility.
- Manage and update product details, images, pricing, and descriptions on our **Shopify** site, ensuring accuracy and consistency.
- Collaborate closely with the marketing manager to coordinate content such as product launches, promotional blogs, and trend-based updates.
- Oversee daily eCommerce functions, including product listings, pricing updates, promotional campaigns, and inventory management.
- Troubleshoot issues related to order processing, fulfillment, and site functionality.

**Technical Expertise**:

- Proficiency in **Shopify** is essential for managing online store operations, including CMS updates.
- Experience with **SEO/SEM** to drive organic traffic and assist in paid advertising efforts.
- Basic understanding of **HTML/CSS** to perform minor website updates and resolve simple issues.

**Core Competencies**:

- Strong project management skills, capable of handling multiple tasks and meeting deadlines.
- Exceptional attention to detail when managing content, product information, and promotions.
- Flexibility to adapt to evolving digital marketing trends and new tools.
- Support SEO initiatives and collaborate on creating digital and social media content, seasonal promotions, and product articles.
- Utilize data-driven insights to optimize marketing campaigns and enhance performance across channels.

**Qualifications**:

- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in eCommerce or digital marketing.
- **2+ years of experience working with Shopify**.
- Analytical mindset with proficiency in tools like Google Analytics.
- Excellent communication, collaboration, and multitasking skills.

**Benefits**:

- Annual performance bonus
- Employee discount

**Job Type**: Part-time

Pay: $30.00 - $40.00 per hour

Expected hours: 24 - 32 per week

**Benefits**:

- Employee discount
- Visa sponsorship

Schedule:

- Monday to Friday

Supplementary Pay:

- Performance bonus

**Experience**:

- beauty industry: 1 year (preferred)
- B2B marketing: 2 years (preferred)
- Shopify: 2 years (required)

**Language**:

- Mandarin (preferred)

Work Authorisation:

- Australia (preferred)

**Location**:

- PYRMONT, NSW 2009 (required)

Work Location: In person

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