Digital Marketing Specialist

2 days ago

Derrimut, Australia AHB Group Ltd Full time

About Us

We are a rapidly growing residential home builder with a big vision to become the number one brand in our market. We pride ourselves on delivering exceptional homes and creating meaningful connections with our customers. As part of our expansion, we are looking to hire a Digital Marketing Specialist to join our in-house marketing team. This role will be key to supporting the execution of our digital strategies and driving conversion through various digital mediums.

Role Overview

The Digital Marketing Specialist will focus on executing CRM activities, managing eDM and SMS campaigns, optimizing the website, and handling web CMS and SEO management. This role is execution-focused and works closely with internal marketing team and external vendors to ensure the successful delivery of digital conversion campaigns.

Key Responsibilities
- CRM Campaign Execution: Build and manage eDM and SMS campaigns that support conversion objectives.
- Website Optimization: Support website optimization projects, ensuring improvements align with conversion goals and best practices.
- Web CMS Management: Manage web content and updates on CMS platforms to ensure seamless digital experiences.
- SEO Management: Assist with SEO efforts to improve organic search visibility and drive relevant traffic.
- Vendor Coordination: Work with external vendors to deliver projects in line with the overall conversion strategy.
- Collaboration with Creative Team: Liaise with creative design teams to develop digital assets required for campaigns.
- Reporting & Analytics: Track the performance of digital campaigns, using data to inform decisions and improve results.
- Support Strategy Execution: Support the Head of Conversion in executing digital programs and strategies to improve lead-to-sales conversion.

Skills & Experience

Essential:

- Proven experience in digital marketing, specifically in CRM campaign management (eDM and SMS).
- Hands-on experience with web CMS management and website optimization.
- Basic understanding of SEO principles and tactics.
- Familiarity with data analysis and reporting for digital marketing campaigns.
- Strong collaboration skills, with the ability to work cross-functionally with creative teams and vendors.

Desirable:

- Experience with web analytics tools like Google Analytics, SEMrush, etc.
- Knowledge of the home building or real estate industry is a plus.

Key Success Metrics
- Successful execution of CRM campaigns, including eDM and SMS.
- Increased website performance through optimization efforts (traffic, engagement, etc.).
- Achievement of SEO goals, such as improved rankings and organic traffic growth.
- Timely delivery of digital assets for campaigns in collaboration with the creative team.
- Positive impact on conversion rates through digital marketing efforts.

What We Offer
- A highly competitive salary package based on skills and experience.
- The opportunity to work hands-on with digital marketing tools and platforms.
- A dynamic, fun work environment within a rapidly growing company.
- Growth opportunities to expand your digital marketing skills and influence conversion strategies.

How to Apply

Please submit your resume with a cover letter outlining - What excites you about the future of digital marketing, and what is the most impactful project you have worked on recently, and why.

  • Digital Marketing Specialist

    1 week ago

    Derrimut, Victoria, Australia AHB Group Full time $90,000 - $120,000 per year

    About UsIn just 20 years, AHB Group has grown to become the second largest builder in Victoria and we're not stopping there. Our vision is bold: to become the number one builder in our market. We're all about building not just homes, but experiences and connections that truly matter.To get there, we need the right people on our team, creative thinkers and...

  • Marketing Specialist

    1 week ago

    Derrimut, Australia Paramount Liquor Full time

    Paramount Liquor is looking for an exceptional Marketing Specialist with content marketing experience in social and long form copy to support our ever-expanding agency. We’ve been delivering digital marketing solutions for well over ten years and have incredible strategy and production teams ready to support you. You will work predominately with our...

  • Digital Print Specialist

    1 week ago

    Derrimut, Australia Vista Full time

    **The Maintenance Print Specialist will ensure the continued safe, optimized performance of our digital printing equipment and related systems. This role involves monitoring uptime and quality performance, completing preventative and proactive maintenance, troubleshooting issues, repairing equipment and ensuring print quality is maintained.** **What...

  • Marketing and Advertising Specialist

    2 weeks ago

    Derrimut, Australia Kuhn Full time

    Marketing and advertising Specialist - Full time Position Serve as marketing referral across our organization. Organizing and ensuring the marketing activity of all products, in collaboration with product managers and sales management. Your responsibilities include enhancing product visibility, strategic planning, and communication in accordance with...

  • Marketing Executive

    1 week ago

    Derrimut, Australia AHB Group Ltd Full time

    AHB Group is one of the fastest growing and most successful residential construction companies in Australia (having been recently named the #2 Builder in Victoria). We focus on achieving designs that meet each client's lifestyle and budget needs, while still making a statement with cutting-edge design and street appeal. Our range of homes offer flexibility...

  • Affiliate Marketing Manager

    1 week ago

    Derrimut, Australia Vista Full time

    **Vista has made 2024 AFR Top 10 Best Places to Work for the 3rd year in a row!**: **Our Team**: We have an exciting opportunity for a highly driven and experienced Affiliate Marketing Manager to join VistaPrint’s Global Marketing Team. As a key member of the Affiliate Marketing team, you will be responsible for owning and expanding the affiliate and...

  • Procurement Specialist

    1 week ago

    Derrimut, Australia Vista Full time

    **Vista Mission**: To become the marketing and design partner for small business. Our Manufacturing teams prototype our products and ensure that what we produce is nothing short of world-class. Whether you prefer mechanics or electronics, our production floors offer some of the most advanced technology in modern manufacturing. Within this innovative...

  • Payroll Specialist

    2 days ago

    Derrimut, Australia Vista Full time

    **On site with flexibility! Derrimut location** **Who Is Vista?** As an e-commerce powerhouse, Vista is a dynamic organisation that maintains an exciting, entrepreneurial culture. With founder Robert Keane as CEO, we’ve renewed our focus on empowering and helping small businesses. To do this, we create customer value (and delight) through accessible and...

  • Payroll Specialist

    1 week ago

    Derrimut, Australia Vista Full time

    **On site with flexibility! Derrimut location** **_ Vista Austrlaia has made AFR's Top 10 Best Places to Work list for the 2nd year running!_** **Who Is Vista?** As an e-commerce powerhouse, Vista is a dynamic organisation that maintains an exciting, entrepreneurial culture. With founder Robert Keane as CEO, we’ve renewed our focus on empowering and...

  • Procurement Specialist

    3 days ago

    Derrimut, Australia Vista Full time

    **_Vista has made the 2024 AFR Top 10 Best Places to Work for the 3rd year in a row!_**:** Who is Vista?** As an e-commerce powerhouse, Vista ANZS is a dynamic organization that maintains an exciting, entrepreneurial culture. With founder Robert Keane’s as CEO, we’ve renewed our focus on empowering and helping small businesses. We thrive on providing...