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Associate Product Manager
3 weeks ago
Responsible for the execution of marketing. Initiates the development of marketing materials, plans promotional campaigns and provides support to the field sales force by monitoring trends and market intelligence. Maintains contacts with Supply Chain and Global marketing.
**Key Responsibilities**:
Develop marketing messages based on regional strategies
An understanding and working experience of digital marketing including the use of social media
Continuously enhance knowledge of current literature and regulatory/legal requirements
Collaborate execution & development of strategic plan of product portfolio
Supports introduction of new products in the market
Work with Snr. Marketing Manager in the development and execution of the production of marketing and product training materials
Support sales force training (e.g., training on product, messaging, and competition)
Support logistics and organization of relevant internal and external meetings
Perform competition analysis (market dynamics, product positioning, product/business needs)
Other incidental duties
**Education and Experience**:
Bachelor's Degree or Equivalent in marketing or related field
Master's Degree preferred
Experience working in healthcare industry preferred
Solid knowledge of marketing concepts and principles
Previous working experience in a marketing role
Proven skills in data analysis using excel
**Additional Skills**:
- Proven expertise in MS Office Suite
- Excellent written and verbal communication skills and interpersonal relationship skills
- Good problem-solving, critical thinking, and investigative skills
Solid knowledge and understanding in tracking and interpreting market share, pricing, ASPs, competitive dynamics
- Proactively gain procedural and product knowledge through all available sources
- Ability to interact professionally with all organizational levels
- Ability to manage competing priorities in a fast paced environment
- Must be able to work in a team environment with global marketing team and cross functional partners
- Ability to build productive internal/external working relationships
- Adhere to all company rules and requirements (e.g., pandemic protocols, Environmental Health & Safety rules) and take adequate control measures in preventing injuries to themselves and others as well as to the protection of environment and prevention of pollution under their span of influence/control
About Edwards Lifesciences
Edwards Lifesciences is the global leader in patient-focused medical innovations for structural heart disease, as well as critical care and surgical monitoring. Driven by a passion to help patients, the company collaborates with the world’s leading clinicians and researchers to address unmet healthcare needs, working to improve patient outcomes and enhance lives. Headquartered in Irvine, California, Edwards Lifesciences has extensive operations in North America, Europe, Japan, Latin America and Asia and currently employs over 13,000 individuals worldwide.
For us, helping patients is not a slogan - it’s our life’s work. From developing devices that replace or repair a diseased heart valve to creating new technologies that monitor vital signs in the critical care setting, we focus on helping patients regain and improve the quality of their life.
COVID Vaccination Requirement
**For United States Applicants Only**:
Edwards is an Equal Opportunity/Affirmative Action employer including protected Veterans and individuals with disabilities.
**Know your Rights**: Workplace Discrimination is Illegal Poster
Disability accommodation for employment applicants
Edwards E-Verify
Family and Medical Leave Act (FMLA)
Employee Polygraph Protection Act (EPPA)
Pay Transparency Notice
