Category Deployment Executive

**BAT is evolving at pace - truly like no other organisation.**

**To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey**

**BAT AUSTRALIAIS LOOKING FOR Category Deployment Executive**

**SENIORITY LEVEL**:Management Level

**FUNCTION**: Marketing

**SALARY RANGE**:Starting from AUD 100,000 + Superannuation + Excellent Benefits + Market Leading Bonus

**LOCATION**:Sydney, Australia

**ROLE TYPE**:Permanent

**ROLE POSITIONING AND OBJECTIVES**

Contribute to the deployment of BAT’s combustible portfolio plans (FMC) in Australia to support the overall corporate priority on Combustible Value Growth. Ensure understanding of portfolio strategy and plans based on consumer needs.

**Key Accountabilities**

1. Assist in the implementation of brands plans for Australia to generate value within targeted segments and growth spaces. Provide input in the development of corresponding activation plans

2. Track and evaluate performance against respective brand and activation KPIs. Conduct analysis to determine challenges and opportunities for BAT’s combustible portfolio. Formulate recommendations to address issues and unlock value growth

3. Contribute to the development of local codes and guidelines aimed at delivering memorable campaigns, experiential events, and customer participation strategies to enable the strengthening of targeted equity attributes for the achievement of brand specific performance objectives

4. Conduct activation activities including the development of the brand campaign calendar, customer propositions for brands, and formulation of activation KPIs

5. Assist in the preparation of business cases and provide input for ongoing research requirements. Gather insights to determine possibilities for the BAT portfolio including the development of product solutions which exceed consumer expectations & needs

**ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE**
- At least 2 years in a portfolio management or activation role in a similar FMCG industry.
- Ability to influence and create buy-in from stakeholders.
- Planning and organising skills which involves establishing and prioritising tasks and objectives in to manage time and resources appropriately.
- Excellent written and verbal communication skills and ability to deliver impactful presentations to all stakeholders.

**WE ARE BAT**

At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. **See what is possible for you at BAT.**
- Global Top Employer with 53,000 BAT people across more than 180 markets
- Brands sold in over 200 markets, made in 44 factories in 42 countries
- Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
- Diversity leader in the Financial Times and International Women’s Day Best Practice winner
- Seal Award winner - one of 50 most sustainable companies

**BELONGING, ACHIEVING, TOGETHER**

Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. **Come bring your difference**

**Salary**: $100,000.00 - $110,000.00 per year

Schedule:

- 8 hour shift

Ability to commute/relocate:

- Woolloomooloo, NSW: Reliably commute or planning to relocate before starting work (required)

Work Authorisation:

- Australia (preferred)