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Social Media Content and Video Creator

2 weeks ago

North Sydney, Australia Lyfy Full time

**About Company**:
At Lyfy, we are revolutionising digital health with a doctor-led approach to personalised wellness. Our innovative model combines medical-grade tracking tools with lifestyle-as-medicine prescriptions, enabling every person to take control of their health. By continuously monitoring and analysing health data, we uncover trends that empower better lifestyle decisions.

**Position Overview**

**Key Responsibilities**
- Create and manage diverse social media content videos, reels, images for TikTok, Instagram, Facebook, LinkedIn, and YouTube.
- Engage with our online community by responding to comments and messages in a playful yet professional tone.
- Develop and execute best practices for social and digital media content strategies.
- Edit photography and video content; write compelling captions that align with the brand voice.
- Continuously develop new content, ensuring it is platform-appropriate, meets accessibility standards, and resonates with users.
- Collaborate with the marketing team to implement integrated communication strategies.

**Qualifications & Experience**
- 2+ years of experience in a similar role, preferably within the beauty, fashion, or wellness industries.
- Proven experience using video editing programs to create short-form social media content, with examples of digital content created.
- Ability to adopt and maintain the brand's ‘voice’ while engaging customers online in a fun, professional manner.
- Interest in marketing and understanding of how brands leverage social media for growth.
- Strong planning, organization, and collaboration skills.
- Attention to detail with the ability to see the bigger picture.

If you are passionate about social media, digital storytelling, and creating impactful content, we would love to hear from you

**Job Type**: Part-time

Pay: $60,000.00 - $80,000.00 per year

Expected hours: 23 per week

**Experience**:

- Social media marketing: 1 year (required)

Work Authorisation:

- Australia (required)

Work Location: In person