Content Executive

7 days ago

Melbourne, Australia Treasury Wine Estates Full time

**About us**

Treasury Wine Estates (TWE) is one of the world's largest wine companies. At TWE we are led everyday by our purpose, _Boldly Cultivating _. We are boldly cultivating value through our brands, wine, people & environment for enriched & joyful communities.

At TWE we cultivate our teams to be their very best. And in turn, our people push us to make bigger and bolder decisions. Our focus on Boldly Cultivating unites us as a global team and fuels our vision to become the world's most desirable luxury wine company '“ known for the experiences we create for our consumers, customers, partners, suppliers and our people.

To learn more about our purpose and our renowned portfolio of global brands, click here.

**About the role**

Reporting to the Global Digital Content Manager, the Content Executive plays a key role in crafting engaging and impactful copy across various digital channels, including but not limited to eDMs and website content. This individual will also develop conceptual creative ideas to support the Digital Content Team in developing promotional campaigns, content strategies, and innovative concepts.

Note: This is a permanent part-time (0.6) role.
- Create engaging, on-brand copy for digital platforms, including eDMs, websites, and promotional campaigns.
- Collaborate with cross-functional teams to deliver high-quality, customer-centric digital content.
- Work across multiple brand voices seamlessly across all digital communications, ensuring consistency and impact.
- Support campaigns and events by tailoring content for digital acquisition, l oyalty, and automation efforts.Edit, proofread, and optimise content using insights and data to enhance campaign performance and engagement.

**About you**

You're a creative storyteller with a passion for crafting content that connects and inspires. A self-motivated team player, you thrive in fast-paced environments, balancing creativity with strong organisational skills to deliver impactful results.
- Proven experience in direct marketing and copywriting, with a focus on eDM execution '“ you're a great storyteller with commercial acumen.
- Strong communication skills, creative flair, and ability to collaborate effectively within a team.
- Highly organised with exceptional time management, capable of meeting competing deadlines.
- Enthusiasm for building meaningful customer engagement.Knowledge of the wine or drinks industry, with experience in an e-Commerce driven environment highly regarded.

**Why you'll love it here**:

- Our culture is built on bringing our whole selves, being courageous and delivering together '“ it's our DNA and the heart of who we are at TWE.
- We prioritise your growth with access to global career opportunities and structured programs designed to support your health, wellbeing and career development.
- Enjoy the world's most desirable wines through our generous employee product allowancePlus, you'll get an extra day off each year with your 'œTWEforME Day'
- '“ a day to spend however you choose

We offer a range of great benefits such as flexibility, rewards and discounts and health and wellbeing initiatives. To find out more, click here.

**It takes all varietals**

At TWE, we proudly celebrate diversity and are committed to being an equal opportunity employer. Our goal is to build a workforce that reflects the diversity of the consumers who enjoy our products.

**How to apply

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