Paid Social Specialist

Are you an experienced Paid Social Specialist who is looking to fast-track your career progression?

Want to join Australia’s largest and fastest-growing independent agency, where your success and achievements will be recognised and rewarded?
This is literally a one-in-a-million opportunity - the chance to work with ONE strategic client, with deep pockets, where everything you do will drive exponential growth for this business, locally and globally.
**The Perks**:

- Work flexibility & hybrid working
- Birthday leave
- Paid Parental leave ‍‍
- Volunteer leave
- Additional annual “flex” leave
- Global Career progression opportunities
- Career Development and Training Programs
- Pet-friendly and vibrant office
- Barista style coffee ️
- Social events - gourmet lunches, social drinks
- Service recognition awards

**As a Paid Social Specialist, you will be responsible for**:

- Owning and/or supporting client acquisition strategy via Paid Social channels - LinkedIn, Facebook, TikTok and beyond.
- Working closely with the client to recommend, create, and/or source assets required to maximise performance across paid channels.
- Having a “revenue first” approach to client ROI - focusing not only on traffic, CPA, CPL - but also on pipeline and revenue generated per campaign.
- Being an expert practitioner in Google Ads & Facebook specifically - including copy writing & design principles required to skyrocket ROAS.
- Adopting and researching best practices across creative, copy, video & other practices to help accelerate Paid Media ROI/ROAS.
- Researching & consistently testing creative ways to decrease costs and increase quality lead generation.
- Meticulous testing & optimisation across creative, copy, and campaign builds to maximize conversions and minimize CPL/CPA.
- Planning, creating and launching supporting assets to help with the success of the paid media campaigns (eg: landing pages, creatives, etc.)
- Working with clients with very healthy 6 figure monthly budgets - and looking to consistently grow their spend, as you scale their ROI.
- Building a short term, mid term and long term strategy for client success, across all channels, as well as setting realistic benchmarks for ROI & ROAS.

**Requirements**:

- Minimum 3+ years of experience in social channels & other channels is a bonus
- Bachelor's degree in Marketing, Digital Media or a related field; AdWords certification is a plus
- Knowledge of SEO, CRO & general digital marketing is a plus.
- Proficiency in project management tools such as JIRA and Confluence
- Ability to track correctly using Tag Manager, Analytics and any 3rd party platforms
- Experience managing large budgets and campaigns across multiple digital advertising channels
- Excellent written and verbal communication skills
- Excellent research and analytical skills
- Excellent time management skills and ability to multi-task and prioritise work
- Excellent time management
- _Attention to detail and problem-solving skills_
- _Strong organisational and planning skills in a fast-paced environment_
- _A creative mind with an ability to suggest improvements_

**Benefits**
**About OMG**:

- Our #1 belief and goal is that if employees are happy and over the moon - the culture is amazing and together we can achieve incredible results
- Massive focus on hiring good human beings - we believe the rest can be learned and developed through our training initiatives
- Huge focus on employee development, engagement & growth opportunities
- Hybrid-working - enjoy the great office vibe and the benefit of working from home
- Largest independent agency in Australia - tripled revenue year in last 3 years
- We are insignificant growth mode, looking for our future leaders as we scale globally
- currently 140+ employees in Sydney and Melbourne, 40 in the Philippines, as well as USA expansion ongoing. This was 30 employees 3 years ago
- R&D investment, the forefront of digital marketing, innovation
- Our values are
- We ‘Share evidence, not opinion’, ‘Find solutions, not problems’, ‘Make customers love you’, ‘Own it and get it done’
- We live Diversity, Equity & Inclusion as our people including our Leadership Team are of many cultural backgrounds and represent a positive gender mix. In fact we have people from all walks of life and diverse backgrounds including LGBTQ, disability and socio-economic backgrounds.
- OMG is an equal opportunity employer, so by working for us, you’ll be part of an organisation that supports diversity and inclusion._

**Salary**: $100,000.00 - $120,000.00 per year