Apac Digital and E-commerce Manager

2 days ago

Eastern Creek, Australia Rhino-Rack Australia & MAXTRAX Australia Full time

**Introduction**:
Why Join Us?
At Rhino-Rack, we don’t just build roof racks, bike carriers, and outdoor accessories—we empower adventure. As part of Clarus Adventure, we’re in an exciting phase of growth, and we need a driven digital leader to shape our future.
This is more than just a job—it’s your chance to own and drive ecommerce revenue and performance marketing for three globally recognised adventure brands: Rhino-Rack, MaxTrax, and TRED. You’ll work in a fast-paced, high-energy environment where your expertise in e-commerce, CRM, and digital strategy will make a tangible impact.
If you’re a strategic, hands-on digital leader looking to take full ownership of a high-growth e-commerce channel, collaborate with a global team, and drive real business results—this is the role for you.
**Description**:
About the Opportunity
Leading e-commerce and digital commerce growth across Australia, with expansion potential across the region.
Driving online sales and revenue growth across our own webstores, third-party marketplaces, and retail partners.
Owning the digital & CRM strategy, ensuring best-in-class online visibility, conversion, and customer engagement.
Working closely with the global marketing and US e-commerce teams to align strategies and share insights.
Overseeing digital trade marketing, helping retail partners enhance their digital presence and sales impact.
Managing agency relationships, optimising website experience, and leading digital transformation efforts.
Owning the budget, revenue, and EBITDA for the e-commerce channel.
**Skills and Experiences**:
What You Bring to the Team
**Proven digital expertise**: 5-8+ years in e-commerce and performance marketing, ideally in retail or premium consumer products.
**Marketplace & trade marketing know-how**: Experience growing brand presence and sales on platforms like Amazon and supporting retailer digital strategies.
**CRM & automation experience**: From strategy to execution, ensuring seamless customer engagement.
**Hands-on technical knowledge**: Experience with SEM tools (Google Ads, Moz, Ahrefs, etc.), Google Analytics, and data-driven decision-making.
**Strong analytical mindset**: A focus on performance metrics, growth strategies, and conversion optimisation.
**Collaborative leadership**: Ability to work across teams, manage external partners, and drive cross-functional success.
**Passion for adventure**: A connection to the outdoor, automotive, or sporting industries is a plus.
Why You’ll Love Working Here
**Make a real impact**: Be part of a growing global adventure brand where your expertise drives success.
**Work on a global scale**: Collaborate with teams across APAC and the US to lead digital growth.
**Own your success**: Take full ownership of the e-commerce strategy and execution.
**Hybrid work mode**: Enjoy work-from-home flexibility.
**Competitive benefits**: Product discounts, free onsite parking, and "Make Space for Adventure" leave.
**Great culture**: Work with a passionate, collaborative, and supportive team.

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