Ad Operations Team Leader

5 days ago


Melbourne, Australia REA Group Full time

Lead and mentor a team of Digital Campaign Managers- 12 Month Fixed-Term Contract- Melbourne-based

We're REA
- REA Group

is not your average digital business. From humble beginnings in a garage in Melbourne’s east in 1995, we have grown into a leading global digital business, specialising in property.

With bold and ambitious goals, we are changing the way the world experiences property. No matter where you're at on your property journey, we're here to help with every step - whether that's finding or financing your next home.

Our people are the key to our success. At the heart of everything we do, is a thriving culture centred around high performance and care. We are purpose driven and collaborative, which drives innovation and our ability to make a real impact. As such, we’re proud to be named in Australia’s “Top 5” Best Workplaces two years in a row, as well as being recognised as a Best Workplace for Women.

Where the team fits in

Ad Operations sit in the Customer Solutions & Operations team, part of the Customer Group headed by Kul Singh. The Ad Operations team work closely with the Sales Product and Technical Operation teams, activating impactful onsite digital advertising campaigns for our customers to help them achieve their digital marketing goals.

What the role is all about

The Ad Operations Team Leader will lead and mentor a team of Digital Campaign Managers (DCM), with responsibility for their training and professional development.

They will be responsible for the success of our strategy - deliver best in class customer support, high value insights and recommendations, audience specialisation and technical consulting.

They will:
- Work with the Senior Programmatic Trading and Ad Operations Manager to create and execute DCM commitments and continuing education programs.- Create, foster and review department wide expectations and performance standards and ensure Ad Operations both on and offshore are providing exemplary service at every level. Be an effective key Point of Service (POS) for escalations and communication between DCMs, internal and/or external customers to ensure all campaign or commercial issues are swiftly resolved.- Ensure accuracy and quality of all campaign elements by performing regular quality control measures.- Lead by example in adopting, developing and implementing efficient best practices and processes in operations and across related teams.- Work with the Senior Programmatic Trading and Ad Operations Manager and key stakeholders to define on and offshore resource allocations and adjust team focus to help reach REA goals.

Campaign Reporting and Optimisation- Make recommendations on campaign and creative executions to both internal and external stakeholders when necessary.- Provide strategic insights, support and recommendations to sales during pre-sales processes and activities where necessary.- Help develop effective campaign processes to ensure positive ROI is achieved.- Own the performance of your campaigns and be a competent addition and resource to your account managers.- Manage ongoing campaign performance: flag under-performance issues, inform of creative change recommendations and create and process re-allocations, optimisations and media schedules.- Help generate competitive analysis reports using recognised tools to identify new business leads and opportunities for sales teams.

Operations and Customer Service- Be an effective point of service and liaison between external customers, sales and operational teams on and offshore.- Ensure that campaign information is easy to access for all customers.- Participate in regular WIPs and meetings, as necessary, with internal and external customers.- Be proactive in seeking revenue driving solutions and innovations with key stakeholders in sales and operations.- Review and provide feedback on new processes, tools and product releases that will improve operational efficiencies.- Be proactive in driving knowledge sharing, innovation and efficiencies in the Ad Operations team.

Who we’re looking for- Experience in managing individuals/teams preferably in an operations team or environment.- Ability to work productively in a fast paced and agile environment - #gsd (urban dictionary will help on this one)- Ability to think creatively and look at tricky situations through a solutions-focused lens.- Excellent time management and prioritisation skills.- Excellent attention to detail.- Solid understanding of the wider media landscape and technologies.- Working knowledge of SAS and/or other ad serving solutions, Moat- Intermediate skills in Microsoft Word, Excel, PowerPoint and Outlook.- Basic HTML5, JavaScript and debugging skills.- Working knowledge of Adobe Photoshop.

The REA experience

The physical, mental, emotional and financial health of our people is something we’ll never stop caring about. This is a place to learn and grow. We’re committed to your development - both professionally and personally. Y



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