Content & Web Specialist

2 weeks ago

Sydney, Australia MYOB Full time

Flare is a leading provider of advanced benefits and onboarding solutions designed for the modern workplace. Backed by MYOB and serving over one million employees nationally, we're a fast-growing, diverse team of 100+ employees on a mission to make the world of work better, easier, and more beneficial for everyone.

In this role, you will develop, manage and optimise high-quality content to drive engagement with Flare across multiple audiences including employees, employers and partners.

**How you'll make an impact**
- **Content strategy**:Collaborate with teams to develop a content strategy that supports marketing, SEO, brand, and sales objectives.
- **Content creation**, **revision and distribution**:Develop and distribute various types of content, such as articles, blog posts, social media updates, videos across multiple platforms and channels.
- **Sales enablement**:Design and deploy compelling sales enablement materials including print collateral, research reports, interactive web tools, event content, product demos and on-demand video.
- **CMS management**:Manage and update web content, ensuring our marketing and public sites remain current and user-friendly.
- **SEO optimisation**:Ensure content is optimised for search engines to improve visibility and reach.
- **Website management support**:Partner designers and developers and the Growth & Performance Manager to deliver new pages and functionality.
- **Analytics and performance**:Analyse content performance metrics to determine what resonates with the audience and optimise future content.

What weʼre looking for
- Web and content experience, preferably in B2B, or in a high-growth technical startup environment
- Demonstrated success creating, managing, and optimising content across various platforms to align with a brand's messaging, goals and audience
- Proven experience managing marketing websites include CMS ownership
- Curiosity for performance outcomes and energy for making iterative improvements to content on an ongoing basis
- A keen eye for detail with extremely high quality standards, excellent communication skills, both written and verbal
- Exceptional project management skills, with the ability to work cross-functionally and manage multiple priorities

**Our Culture & Benefits**

Our values have stood the test of time. If you want to work and collaborate where opinions are valued, and your ideas can make a difference, come to a place where Your Work Matters.

\uD83C\uDFA5 See what it's like to work at MYOB and what we're all about.

\uD83C\uDFAF Do your best work in a flexible work environment, right down to financial assistance to set up your home office it’s called Flexperience, and it’s designed by you and your team

\uD83C\uDFAF Our partnership with Smiling Mind helps support the wellbeing of our team members and customers

\uD83C\uDFAF Drive your own learning via conferences, in-house training, LinkedIn Learning, study assistance and a strong focus on leaders creating a learning environment

\uD83C\uDFAF A multitude of leave options including up to an additional four weeks of purchased leave, generous parental leave, domestic violence leave, transgender leave, volunteer leave, study leave, plus more

\uD83C\uDFAF Communities built around ‘Wellness’, ‘Belonging’ and the ‘Planet’ where you can make a meaningful contribution

\uD83C\uDFAF Access to best-in-class discounts and vouchers from leading retailers, and a lot more.

We are proud to be a Circle Back Initiative Employer and we commit to responding to every applicant.

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