Digital Content Creator

Posted: 17/10/2024

Closing Date: 17/11/2024

Salary: $93,401.00 - $97,236.00

Job Type: Permanent - Full Time

Location: Macquarie

Job Category: Marketing & Communications

**OUR PURPOSE AND AMBITION**

NextSense is a not-for-profit organisation supporting people with vision or hearing loss across Australia. We work with children, adults, and their families, providing a holistic approach to hearing services for newborns through to people over 90 years old, and helping children who are blind or have low vision to develop the right skills, mobility, and independence to confidently explore their world.

NextSense has been breaking boundaries since 1860, and we’ve been expanding our services ever since. Today, we deliver world-class education (both to children with sensory loss and to professionals in the field), cochlear implants, allied health services, therapy, research, and clinical services to children and adults. We’re a registered NDIS provider, working with our clients to achieve their own goals and potential.

We’re committed to research and innovation; harnessing the latest technologies and new ways of thinking and educating the next generation to lead the way in hearing and vision services.

Based in our new world-leading centre for innovation on-site at Macquarie University, representing a new era for hearing and vision loss. This nationally significant social infrastructure project was undertaken to nurture, trial and share new ideas and form new partnerships that will drive better outcomes for people who are deaf, hard of hearing, blind or have low vision.

**THE ROLE**

Commencing in **early-February 2025**, NextSense has an exciting opportunity for a **Full-Time Digital Content Creator** to join our team based at **Macquarie Park** on a **Permanent **basis.

This role reports to the **Marketing Manager** and is critical to the success of our go-to-market strategy.

If you’re a proactive marketer who thrives on creating impactful marketing content, multi-channel marketing campaigns, and delving into client engagement opportunities—we want to hear from you

This role will work cross-functionally to develop and implement multi-channel marketing campaigns, writing for web with a strong SEO focus and digital content creation to attract new clients, retain existing clients, and support local engagement plans and events for existing and new NextSense centres across Australia. You’ll be passionate about building brand and service awareness essential to the growth and sustainability of NextSense.

**Desired Skills and Experience**:
**ABOUT YOU**

You’ll make a difference in this role by delivering against these key responsibilities:

- Work collaboratively to develop clear, concise and engaging SEO-optimised copy and content for the website to drive user engagement and conversion
- Support the Marketing Manager to develop website personas and an administrative strategy that ensures a seamless, engaging and efficient user experience for website users
- Draft scripts and identify key messages to build content bank for marketing campaigns including paid advertising
- Make meaningful contributions to the social media team, writing engaging and impactful copy and scheduling organic content
- Manage and monitor social media accounts & conversations, responding to comments, messages and mentions promptly and in line with the company's tone and guidelines
- Work with designers to produce high-quality digital communication campaigns
- Assist with the management, implementation and promotion of events, conferences and expos (both independently and/or in partnership with other NextSense personnel)
- Maintain productive working relationships with key stakeholders

**SKILLS AND EXPERIENCE**
- Tertiary qualifications in Marketing, Communications, or a related discipline, and/or relevant experience in a similar role
- Website writing with an SEO focus, content development and project management
- Social media and digital marketing content development, delivery and analysis
- Ability to plan and implement successful marketing initiatives to drive acquisition, retention, and to build brand and service awareness
- Exemplary copywriting, editing and proof-reading skills, with strong attention to detail
- Ability to adapt writing style and tone to suit different audiences and platforms, while maintaining brand consistency
- Creative briefing, design and print production coordination
- Time management and ability to navigate multiple competing priorities
- Event/conference management experience
- Ability to work autonomously as well as collaboratively within a team
- Well-developed communication and presentation skills
- Sensitivity to issues associated with the publication of material about children and adults with disabilities

**WHAT WE CAN OFFER YOU**
- Competitive remuneration (Band 3 of our NextSense Enterprise Agreement)
- Salary packaging with Advantage to increase your take home pay
- 17.5% Annual L