Digital Marketing Specialist

3 days ago

Warriewood, Australia Pharmacare Group Full time

**Introduction**:
About us

At PharmaCare, we inspire people to be the best, healthiest and happiest they can be. As an Australian born and built success story we are proud of our heritage and remain a 100% Australian owned and family operated business. We are home to some of Australia’s most well-known and trusted brands including Nature’s Way, Bioglan, Sambucol, Norsca, Brut, Skin Doctors, Naturopathica, KP24, Aquasun, Promensil, BioMedica, Medlab and many more.

Our success comes from our performance led culture, and we want our people to succeed. We encourage ownership and integrity with an entrepreneurial flair. Based on the Northern Beaches we live the life we promote.

We are family owned with a global reach, our products are found in pharmacies, supermarkets, department and variety stores all over the world.

Extras we know you’ll love
- On site 3 level gym with dedicated personal trainers and daily classes
- Full time barista with free coffee and free smoothies
- Generous monthly product allowance to support your health and wellbeing
- Paid parental leave, subsidised health and salary continuance insurance
- Flexible working hours
- Secure onsite parking
- Employee assistance/wellbeing initiatives
- Ongoing training and development programs
- Work life balance - knowing “downtime” is as important as “uptime”
- Leave loading

**Description**:
About the role

You will work on developing and driving the execution of multi-channel owned digital marketing strategies to achieve KPIs. You will be responsible for executing the owned channel strategy for Australia across various brands which includes Websites, CRM and organic search.
- Content strategy planning, development and briefing copy/creative
- Website management - monitoring and optimising our brand websites, improving UX, hands-on CMS management (uploading assets/copy, creating new pages, ensuring products are showing under the right categories/in the right order, etc) in cooperation with our internal Front-End Developer and Developer Agency
- SEO performance & site optimisation in cooperation with our SEO agency
- Insights & long-term digital health metrics including data validation & reporting
- Strong project management skills with ability to multi-task and ensure quality delivery on time
- Experienced working collaboratively with cross functional teams and external agency partners
- Passionate about the use of data & technology to deliver brand growth
- High level of accuracy and attention to detail
- Ability to liase and cooperate with other departments
- A passion for health and wellbeing
- Excited about your career journey

What will make us click
- A sense of purpose
- Shared values
- An internal drive to make things happen
- Striving to make a positive difference every day
- Reward and recognition

**Skills and Experiences**:
About You
- 1-2 years Digital Marketing Experience
- Understand and have worked with Google analytics and have previous experience in SEO and CRM management
- Previous experience in Adobe Commerce (Magento), Ortto (AutoPilot), SKUvantage, Sprout Social desirable

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