Media Insights Analyst

**Media Insights Analyst**
- Be involved in progressive, industry leading work whilst enjoying flexibility
- Work in an environment that encourages creativity
- Surry Hills office location with hybrid working (3 days a week in office)

We strive to create better experiences together for a better tomorrow for our customers and team, bringing the best of Woolworths Group and Quantium together to make data driven decisions. By partnering with Quantium, a world-class data science and advanced analytics business we’re excited about the future as we unlock the power of data to reimagine retail.

Through this partnership, we’ve created a new business called wiq who will harness the best of Woolworths Group and Quantium to reimagine retail by solving the most complex problems using data and analytics. As a team, we leverage Agile ways of working to help our team develop their skills while also making sure our team is focusing on solving the most complex problems for both our customers and team.

**What you’ll do**

As part of the WiQ team within Woolworths Group is responsible for unlocking the power of data to reimagine retail, working directly with Cartology. This role will leverage Woolworths data assets to generate insights to understand retail media performance and help generate deep-dives and insights for Cartology sales, strategy, product teams and clients. This role will act as a business point of contact to translate insights into recommendations and continuously partner with the business particularly the Cartology sales team to explore sales/ campaign opportunities, campaign planning and optimisation and campaign reporting.
- Provide insights, performance measurements and campaign analysis as an input into campaign planning and marketing lifecycle. Present detailed commentary and recommend actions based on the generated insights
- Partner with the Sales and Product teams and act as an analytics expert across the client portfolio. Generate actionable insights for brands and clients
- Responsible for stakeholder management and closely partner across the wider Cartology team to ensure insights and analysis are understood, presented and used in the right way to create incremental impact on media business growth
- Understand problem statements and perform root cause analysis. Articulate findings in a business understandable language
- Develop new insights that can be leveraged to drive decisions
- Identify and lead opportunities to streamline, automate existing processes
- Create insights presentations using a data driven approach aligned to business goals

**What you’ll bring**

We are looking for an experienced analyst, with a combination of technical skills for data analysis and communication skills to influence and establish relationships with stakeholders. Previous knowledge of the media industry and campaign metrics would be highly beneficial but not essential.
- Proven experience in SQL (advanced to expert level), with ability to work with a variety of data sources
- Demonstrable hands-on analytics experience - generating actionable insights and doing data deep-dives
- Experience with BI tools (Tableau, Looker, PowerBI) in generating self service reporting is desirable
- Demonstrated ability to influence, establish and maintain strong relationships with senior management, internal partners and external clients
- Ability to translate data to digestible insights for B2B media sales and client campaign recommendations and presentations

**What you’ll experience**

Our Team Members are at the heart of everything we do and we’re always looking for ways to support your career journey and reward great work:

- Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work.
- A global business with endless career possibilities around every corner and across every discipline - with valuable exposure to a vast and exciting business network.
- High impact role supporting our teams who enrich our communities.
- A range of programs to help you prioritise and manage your wellbeing, including 24/7 access to the Sonder app.
- A progressive and competitive leave policy that gives you more space for what matters to you.

**Endless possibilities with Woolworths Group**

We’re a proud part of the Woolworths Group - 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose - ‘to create better experiences together for a better tomorrow.’

Here you’ll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

**Everyone belongs at Woolworths Group**

Diversity, equity,