Digital Marketing Manager

13 hours ago

Sydney, Australia Sustainability Consulting Full time

**The Company**:
Join an exciting Australian-owned e-commerce brand based in the vibrant city of Sydney. They are a fast-growing, global company in the apparel space. With a passion for innovation and a customer-centric approach, they strive to deliver exceptional digital experiences to their international expanding customer base.

**The Role**:
They are seeking a talented and dynamic Digital Marketing Manager to join the team. As a digital media whiz, you will play a pivotal role in developing and executing our digital marketing strategies, managing budgets, and mentoring direct reports. This is a fantastic opportunity to make a significant impact and contribute to the growth and success of a well-loved brand. Their is a clear runway into the Head of Digital Marketing role, plus scope to further build out the team.

**Location**: Sydney, 3 days in office, 2 days WFH

**Salary**: $100K-$120K+S

**Responsibilities**:

- Develop and implement comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth.
- Collaborate with cross-functional teams to ensure alignment between marketing initiatives and business goals.
- Oversee and optimize all digital media channels, including paid search (PPC), display advertising, paid social
- Manage digital advertising campaigns, ensuring they are effectively targeted, optimized, and delivering measurable results.
- Conduct ongoing analysis and reporting of key performance indicators (KPIs) to identify areas for improvement and optimize marketing efforts.
- Stay updated on industry trends, emerging technologies, and digital marketing best practices to drive innovation and maintain a competitive edge.
- Manage the digital marketing budget, ensuring efficient allocation of resources and cost-effective campaigns.
- Provide mentorship and guidance to direct reports, fostering their professional growth and development.

**Qualifications**:

- Proven experience as a Digital Marketing Manager or similar role, preferably with an e-commerce brand.
- Strong understanding of digital marketing concepts, strategies, and best practices.
- Proficient in utilizing digital marketing tools and platforms, such as Google Ads, Facebook Business Manager, Google Analytics
- Demonstrated experience in managing digital advertising campaigns, including PPC, display advertising, and social media advertising.
- Excellent analytical skills and the ability to interpret data to drive actionable insights.
- Strong project management skills, with the ability to prioritize and manage multiple initiatives in a fast-paced environment.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Prior experience in mentoring or managing a direct report is highly desirable.

LI-HA1

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