
Digital Experience and Optimisation Specialist
1 week ago
**About the role**
The Digital Experience and Optimisation Specialist is responsible for driving online customer engagement and conversion using insights from data analysis and research to improve digital performance. This role has become available due to an internal promotion.
**About you**
We are seeking an experienced Digital Experience and Optimisation Specialist to join our Digital Solutions team at Eastwood, Adelaide.
Highly inquisitive with strong analytical abilities and a deep understanding of Bridgestone's customer base, you will use insights to reach and convert customers.
You will present with highly effective communication skills, giving you the ability to establish and maintain relationships and work closely with stakeholders, external partners and personnel at all levels and areas of the business.
To perform successfully in this role, you will need to demonstrate:
- 2+ years experience working in a similar role
- Attention to detail whilst also being results focused
- Expertise in Google Analytics, Google Tag Manager and Microsoft Excel (at minimum)
- Experience implementing CRO programs, implementing test and learns using tools such as Google Optimise or Sitecore Analytics
- Working knowledge of best practice SEO tactics and tools
- A degree qualification in commerce, IT, marketing or a related business discipline preferred
Experience using Atlassian, Microsoft suite of products, HTML and Java script and the ability to demonstrate design thinking principles is desirable. If your skills and values align with us and you believe you are the right fit for this role, we would love to hear from you
If your skills and values align with us and you believe you are the right fit for this role, we would love to hear from you
**What we offer**
You will also join a globally recognised company that values its employees and supports them through:
- A new, beautiful office space
- Flexible work arrangements
- Ongoing training and development opportunities
- Employee assistance program
- Free on site car parking and new end of trip facilities
- On-site cafe
**About us**
A renowned global leader in tyres and rubber, Bridgestone is striving towards a vision to provide both social value and customer value as a sustainable solutions company.
With sustainability at the core of our business and guided by the values of our Bridgestone E8 Commitment, Bridgestone offers a diverse product portfolio of premium tyres and advanced solutions backed by innovative technologies, improving the way people around the world move, live, work and play.
In Australia, Bridgestone offers a range of services and solutions to all segments of the Australian market. Our extensive range of quality tyres is complemented by the provision of mechanical and fleet services through the company’s nationwide retail network of Bridgestone Select and Bridgestone Service Centres, mobile service provider Lube Mobile, and the manufacturing and sale of quality retreads through Bandag Pty Limited.
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