Lead Content Strategist

9 hours ago

Brisbane, Australia Queensland Health Full time

About the roleAs a Lead Content Strategist, your expertise in leading the content strategy for web projects and products will be pivotal. You will be working in a small squad delivering one of several projects within the wider digital transformation team. In your project you'll be working on the digital strategy, customer research & insights, information architecture, stakeholder and project management to research, discover, plan and design content for a particular website or section of content. You will work within a wider multi-disciplinary team, working closers with content designers to write user first content and publishers/producers to publish content to web, but also working with UX/UI designers, Tech Leads & Developers to web and deploy websites. Your strong stakeholder relationship management skills and an analytical mindset will help you build rapport with stakeholders and deliver great user experiences.
Your contribution
- Conducting and analysing customer research to understand users' digital behaviour, preferences, and pain points, and using these insights to inform digital strategies and improvements. Developing and overseeing the execution of digital content strategies that engage and inform customers across various web properties with a focus on user first, task-based content, including designing information architectures. Leading Content designers in the writing of content for web, ensuring it meets the needs of users and fits within your information architecture. Collaborating with UX/UI designers to develop intuitive and user-friendly digital interfaces, ensuring a positive and engaging user experience. Leading digital projects from conception to completion, ensuring they are delivered on time, within scope, and on budget.
**What you'll need**: - Experience with enterprise web content management systems such as Squiz Matrix. Extensive experience in leading the strategy and delivery of web content operations in large projects, including the development of information architectures. Ability to lead content designers in the delivery of content within web projects. High level analytical skills, particularly in the use of data and user research to make informed decisions about content and the user experience. Demonstrated ability to understand complex business problems and provide strategic guidance to resolve complex issues. High level communication and interpersonal skills, with a demonstrated ability to build and sustain relationships with stakeholders across and external to the organisation to achieve best practice content experiences and business goals. Excellent project management skills, with a demonstrated ability to plan and manage the delivery of numerous competing priorities.
About usThe Department of Health is responsible for the overall management of the public health system in Queensland. We are an organisation that strongly believes in the need to work with people who value the goals of our organisation and who will thrive in our workplace. Working at the Department of Health is about making a difference.
How to apply
- Please submit your resume (including the details of two referees), and
- A cover letter (maximum 2 pages) outlining your skills and experience relevant for this role.This work is licensed under a Creative Commons Attribution 3.0 Australia License.

  • Lead Content Strategist

    9 hours ago

    Brisbane, Australia Queensland Health Full time

    As the Senior Content Strategist you will lead, manage and mentor a team of content design professionals. You will also establish and manage strong relationships and provide strategic advice to executive leaders, stakeholders and partners across Queensland Health. Furthermore, you will coordinate stakeholder relationship management, including identifying,...

  • Principal Content Strategist

    6 days ago

    Brisbane, Australia Queensland Government Full time

    **As Principal Content Strategist, you will**: Lead and mentor a team of content design and technical professionals to deliver exceptional user experiences across a range of Department of Trade, Employment and Training (DTET) digital products, aligning with the strategic priorities of the organisation. Develop, implement and review the architecture of...

  • Associate Strategist

    7 days ago

    Brisbane, Australia QIC Limited Full time

    **About the role** The Associate Strategist, Private Markets role is a full-time permanent opportunity within the QIC’s State Investments division based out of QIC’s Brisbane head office. The Associate Strategist will assist in Private Market asset class strategy research, manager research, portfolio implementation and undertake portfolio analysis and...

  • Personal Brand Strategist

    7 days ago

    Brisbane, Queensland, Australia eflr Group Full time $70,000 - $120,000 per year

    Location:Flexible (Australia or US – remote/virtual considered)Type:Contract or PermanentAbout the RoleWe are seeking an experiencedPersonal Brand Strategistto take a fast-growing podcast and personal brand (with a community of nearly 500,000 subscribers) to the next level.This role is not just about podcasting – it's about turning a powerful personal...

  • SEO Content Writer

    1 week ago

    Brisbane, Australia Microsoft Full time

    We’re looking for an **SEO Content Writer** to play a hands-on role in shaping and executing content strategies and organic growth initiatives at Microsoft. As a key member of a collaborative squad of marketers, engineers, and strategists, you’ll focus on writing content that drives organic traffic, delivers growth, and supports brand...

  • Creative Strategist

    2 weeks ago

    Brisbane, Queensland, Australia Brightside Collective Full time $60,000 - $100,000 per year

    Hi Creative StrategistsI'm on the hunt for a beautifully creative mind to join a bold + ballsy agency that turns on-the-cusp brands into the next big things.Fam, this is not your average agency gig.There'll be… No cookie-cutter campaigns No boring briefs Just big ideas with viral potentialThink 90s perfume commercial drama meets TikTok chaos of 2025.In...

  • SEO Content Writer

    1 week ago

    Brisbane, Australia Microsoft Full time

    **SEO Content Writer - Clipchamp**: Brisbane, Queensland, Australia + 2 more locations Date posted **Sep 02, 2025** - Job number **1864322** - Work site **Up to 50% work from home** - Travel **None** - Role type **Individual Contributor** - Profession **Program Management** - Discipline **Content Program Management** - Employment...

  • Lead Content Designer

    9 hours ago

    Brisbane, Australia Transport and Main Roads Full time

    As a Lead Content Designer, you'll shape and deliver customer-centric content by following best practice usability and accessibility standards.As the Lead Content Designer, you will: - collaborate in a multidisciplinary team through the different stages of service design and delivery. design and implement content solutions that meet best practice usability...

  • Content and Communications Lead

    7 days ago

    Brisbane, Queensland, Australia Optimum Consulting Group Full time $80,000 - $120,000 per year

    Our client is seeking a Content and Communications Lead to take ownership of brand voice, messaging, and content direction across all channels. This pivotal role ensures high quality, audience focused communications that strengthen reputation, drive community engagement and support the business.If you're a skilled communicator with a passion for storytelling...

  • Offline/Online Editor

    6 days ago

    Brisbane, Queensland, Australia Content Lion Full time $80,000 - $120,000 per year

    Content Lion is seeking an experienced Offline/Online Editor to join our in-house post-production team. The Editor will be responsible for overseeing the post-production process from start to finish, ensuring that all deliverables are of the highest quality and delivered on time. The ideal candidate will have a minimum of 4 years of post-production...