Digital Conversion Specialist

**Why work for us** We're not just like every other bank. Tyro has always been a tech company at heart, but fostering a diverse and inclusive environment, and a passion for continuous learning has always been one of the most important parts of our company's culture. Tyros are a highly collaborative mix of people. You will work closely with our awesome teams and individuals in engineering, product management, customer support, sales and other functions within the business. Our strong team of 600+ Tyros, just like our customers, are the lifeblood of our business. We go to great lengths to ensure a positive and enjoyable employee experience for all. Everyone is committed to delivering great outcomes for our customers, and you will have the chance to change the face of payments and commerce for Australian businesses. Take a look here what it's like to work at Tyro **About the role** As a Digital Conversion Specialist you will be responsible for driving digital sales and optimising conversion rates through the development and implementation of effective end-to-end CRO strategies. Reporting to the Head of Digital, the Digital Conversion Specialist will play a critical role in the growth and success of Tyro Payments. **What you'll do**: - Conduct in-depth analysis of customer behaviour and conversion data across all channels to identify areas for improvement. - Collaborate with cross-functional teams to design and execute A/B tests, multivariate tests, and other experiments to improve overall performance. - Develop and maintain a testing roadmap to prioritize and execute tests based on business objectives and impact. - Analyse test results and provide actionable insights to stakeholders to inform future optimization efforts. - Work closely with the Design team to ensure design and functionality align with CRO best practices. - Stay up-to-date with industry trends and best practices in CRO and digital marketing to ensure Tyro Payments remains at the forefront of innovation. **What you'll bring**: - Bachelor's degree in Marketing, Business, or related field - 3+ years of experience in CRO, digital marketing, or related field - Strong analytical skills and experience with web analytics tools such as Adobe Analytics and Mixpanel - Experience with A/B testing and other optimisation techniques - Excellent communication skills and ability to collaborate with cross-functional teams - Strong project management skills and ability to manage multiple projects simultaneously - Self-starter with a willingness to take initiative and set up initial infrastructure to get things moving **Perks & Benefits** - We offer some amazing employee benefits such as a flexible working environment with a mix of in-office and remote working, learning & development opportunities for professional and personal development, 16 weeks paid primary carers leave, 12 weeks paid secondary carers leave, annual team based volunteer day, novated leasing, social events which includes multiple craft beer kegs (selection of beers carefully selected by our beer connoisseurs), wide selection of wine, variety of snacks and a ping pong table, selection of board and video games and many more **Our Story** - Launching in 2003, Tyro has grown to become Australia’s largest EFTPOS provider of all ADIs outside the big four banks. With over 600 staff, $34 billion in transactions in FY22, we’re much more than an EFTPOS provider - Tyro is an Australian bank and operates under the supervision of the Australian Prudential Regulation Authority (APRA). With **10 industry firsts** to market, Tyro is a leader in credit, debit and EFTPOS card acquiring, Medicare and private health fund claiming and rebating services to Australian businesses. **Values** **Wow the Customer**: - We love our customers and we want them to love us too. **Be Good**: - We're open and transparent, and we do the right thing - even when nobody's watching or it's really hard. **Commit to Greatness** - We think big, move fast and dare to be different. We're always asking "what's next?" **Stay Hungry** - We ooze passion and determination and we play as a team to win. **Win Together - **We are a united team. With growth mindsets and without ego, we embrace diversity to collaborate, innovate and accelerate. **Privacy and Submitting your Application** - Privacy Policy_ - (_ - ) and _ - Privacy Statement & Consent for Job Applicants_ - (_ - ) and consent to Tyro collecting, using, holding and disclosing your personal information in accordance with these policies._ - Tyro does not accept unsolicited agency CV’s. Please do not forward resumes to the team if you are not one of our listed preferred recruitment partners. Tyro is not responsible for any fees related to unsolicited resumes._ **_ We are a Circle Back Initiative Employer and commit to responding to every applicant._