Digital Marketing Strategist

5 days ago


Melbourne, Victoria, Australia CyberCX Full time

This role presents a unique opportunity to join CyberCX, a leading company in AU's cyber security and cloud transformation sector. As a Digital Marketing Coordinator, you will be responsible for executing and managing digital marketing strategies that promote the CyberCX brand and service offering.

Key responsibilities include:

  • Executing full-funnel digital marketing campaigns across core channels including email, social media, organic search (SEO) and paid search (SEM).
  • Developing copy for email marketing campaigns, lead nurture journeys, customer communications and website content that adheres to CyberCX brand guidelines and standards.
  • Creating digital assets and content templates for the Sales team to leverage and engage with active prospects and customers.
  • Assisting in the planning and execution of demand gen activities including webinars and video production.

Requirements for this position include:

  • Bachelor's degree in marketing or a related field.
  • 1-2 years' experience in digital marketing and social media roles.
  • Experience using Salesforce Marketing Cloud or similar marketing platforms to create campaigns, send emails, create landing pages and accurately measure the impact of activity.
  • Familiarity using design software including Canva and/or Photoshop.


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