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Data Analyst

2 months ago

Darwin city centre, Northern Territory, Australia Australian Broadcasting Corporation Full time
{"title": "Product Analyst", "description": "About the Role

We are seeking a highly skilled Product Analyst to join our team at the Australian Broadcasting Corporation. As a Product Analyst, you will play a critical role in analysing audience data to generate insights that advance the ABC Digital Products.

The successful candidate will have extensive experience in digital analytics and research practices, ideally in a media organisation, with a deep understanding of customer-focused data analytics.

You will work closely with the Audience Data & Insights team and qualitative research teams to conduct quantitative research into audience engagement with ABC Digital Products.

Key responsibilities will include generating data-driven insights to inform strategic growth opportunities for ABC Digital Products, designing, conducting, and reporting on experimental optimisations to audience experiences with the ABC Digital Products, and preparing and presenting engaging presentations for a broad range of technical and non-technical stakeholders.

About You
  • Extensive experience in digital analytics and research practices, ideally in a media organisation, with a deep understanding of customer-focused data analytics
  • Relevant tertiary qualifications or substantial equivalent skills, knowledge and experience in data science, business analytics, behavioural sciences or applications within the workplace
  • Substantial experience with experimental design, analysis, and reporting in a relevant discipline (e.g., product research, market research, psychology or human behavioural sciences)
  • Extensive ability to effectively communicate analytic and experimental research outcomes in written, verbal, and visual media to both technical and non-technical audiences
  • Highly advanced experience using SQL to access and model large datasets, and Python or any other advanced analytics software package to analyse and visualise data
  • Extensive experience with Microsoft Office, including Excel, Powerpoint, Word, Teams, and Sharepoint
  • Experience with one or more business intelligence tools such as Microsoft Power BI or Tableau
  • Excellent ability to anticipate and respond to business needs, and identify opportunity areas
  • Excellent communication and interpersonal skills, including the ability to work in a range of diverse teams, and to represent the ABC in industry forums and working groups
", "lang_code": "en"}