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Digital Media Leader
3 weeks ago
About this role:
We are seeking an exceptional Digital Media Leader to join our team. As a key member of our media operations, you will play a crucial role in driving digital media plans and delivering outstanding client service.
You will oversee campaign management, review strategy, and monitor campaign delivery to ensure campaigns are tracking to goals, on time and with 100% accuracy.
Key responsibilities include:
- Campaign delivery through all campaign stages across various performance channels
- Accountable for overseeing campaign management, reviewing strategy and monitoring campaign delivery
- Works closely with the Director to develop performance media plans that meet client requirements
- Assists in delivering exceptional client service by ensuring smooth operations in the team
- Ensures quality controls are in place from planning/buying/optimisation and reporting for the team
- Drives and implements the adoption of bid management technology across all client campaigns
Requirements include:
- Minimum 4 years' experience in a media agency and/or digital marketing role - implementing & planning digital campaigns across paid search, paid social and/or programmatic
- Experience in setting up and troubleshooting conversion tracking across client accounts + writing effective implementation planning decks
- Experience across ad server set ups and trafficking (CM360/Flashtalking/etc.) - fundamental knowledge of Google Ads, Bing, SA360, Meta, Facebook Ads Manager, Facebook Blueprint Certification, Analytics and DV360
- BCC training & experience in spot entry - knowledge of correct digital codes to use and the aptitude to run expenditure/invoice reports
- Fluent in 3rd party bid management tools across search & social and/or programmatic