Digital Marketing Specialist

1 week ago

Melbourne, Victoria, Australia The Creative Store Full time
Marketing Coordinator / Digital Communicator

Our client, The Creative Store, is a dynamic and innovative creative agency offering a wide range of services, including Photography, Videography, Graphic Design, Web Design, Marketing Strategy, and Advertising. This is an onsite role, where you will work with a diverse portfolio of clients across various industries, delivering impactful creative solutions.

You will be a highly organized and digitally savvy Marketing Coordinator / Digital Communicator with prior experience. In this role, you will assist in the coordination and execution of marketing campaigns, manage digital communications, and ensure that all brand messaging across various platforms is cohesive and impactful.

Key Responsibilities:

  • Develop and execute multi-channel digital strategies to engage audiences and drive business results.
  • Manage content and updates across all digital platforms, including websites, social media, and email marketing, to ensure consistency and impact.
  • Collaborate with the web design and creative teams to optimize websites and digital assets for user experience, engagement, and SEO.
  • Develop and schedule social media content for the company and clients, engaging with audiences and ensuring consistent brand messaging.
  • Write and curate content for digital platforms, including blogs, newsletters, and case studies, to showcase expertise and thought leadership.
  • Monitor and analyze digital marketing performance metrics, providing insights and recommendations for improvement.
  • Support the creation of marketing collateral, including brochures, presentations, and other digital assets, to enhance brand presence.
  • Assist in coordinating and promoting events, client meetings, and workshops to foster collaboration and growth.
  • Stay up-to-date with the latest digital marketing trends and tools, implementing best practices across all digital channels.
  • Support the CEO and senior team with digital communications and marketing-related administrative tasks to ensure seamless execution.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • 1-2 years of experience in a marketing or digital communications role, with hands-on experience in coordinating campaigns.
  • Proficiency in social media platforms, email marketing tools, and content management systems (CMS) such as WordPress or Squarespace.
  • Basic understanding of SEO principles and web analytics tools (e.g., Google Analytics).
  • Excellent written and verbal communication skills, with strong attention to detail.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Strong organizational skills, with the ability to work independently and in a team environment.
  • Creative thinker with a passion for storytelling and digital communication.

If you are looking to be part of a dynamic and innovative team working on exciting projects and relish the opportunity for professional growth and development in digital marketing and communications – we would love to hear from you.

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