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Senior Executive

2 weeks ago


Melbourne, Victoria, Australia beBeeLeadership Full time $90,000 - $120,000
About the Role

The General Manager Marketing and Commercial Services is a senior leadership position responsible for elevating the sport's profile, commercial capability, and strategic positioning nationally.

This key executive role leads the Marketing and Commercial Services team to grow brand visibility, commercial revenue, and member engagement, while delivering vibrant national events that connect the gymnastics community.

Key Responsibilities
  1. Lead the development and implementation of integrated marketing, communications, events, and commercial strategies to drive business growth.
  2. Secure and service national commercial partnerships, negotiate media and broadcast agreements, and drive innovative digital and content initiatives to expand audience reach and engagement.
  3. D deliver major national and international events, ensuring experiences showcase the sport and meet commercial and brand objectives.
  4. Mentor high-performing teams, foster collaboration across the organization, and align marketing and commercial priorities with the broader vision.
  5. Work within a federated or member-based sport structure and communicate effectively with clubs, partners, government, and media.
Requirements
  • Strong commercial acumen with a proven track record in revenue generation, sponsorships, media rights, and brand strategy.
  • Experience negotiating partnerships and driving digital content initiatives to grow audience reach and engagement.
  • Ability to leverage data, content, and partnerships to develop new products and uncover revenue opportunities.
  • Understanding of the intersection between elite and community sport and how this shapes commercial and engagement opportunities.
  • Strategic, inclusive, and results-driven leadership with the ability to mentor teams and build collaboration across stakeholders.
What We Offer

A Melbourne-based opportunity with flexible working arrangements, offering a chance to make a significant impact in the sport industry.