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Retail Marketing Planner
2 weeks ago
The successful candidate will be responsible for developing and executing marketing calendars across Oceania Retail, driving traffic and conversion.
Key Responsibilities:
- Brief, develop and execute full year Oceania Retail Calendars for Retail that drive traffic and conversion.
- Develop and manage Retail Demand Generation plans alongside the Commercial Marketing Manager, with a focus on Factory Outlet across Oceania.
- Ensure all in-store communications are kept up to date and imagery usage requirements are adhered to in line with global launch dates.
- Manage day-to-day relationships with relevant Centre Marketing Teams to assist in the planning and optimisation of Retail Marketing Contributions within these Centres.
- Manage requests and campaign execution for wholesale partners, focusing on driving sell-through of key brand initiatives.
- Implement and execute a seasonal production plan with third-party vendors to ensure timely deliverables to Retail and Trade accounts.
- Support the business in sales conferences and the GTM process.
- Manage stakeholder expectations regarding campaign progress.
- Manage imagery and social media toolkit requests, as well as catalogue and imagery approvals within brand guidelines.
Requirements:
- A Bachelor Degree or Higher, 2-3 years Trade/Retail Marketing Experience for a Multi-Category Brand, particularly in Sport/Fashion/Lifestyle.
- Project Management, Budget Management, Marketing Calendar Development, Execution and Management skills.
- Excellent Written, Verbal and Presentation Skills, Proven ability to work independently and multi-task, Detail orientated, resourceful, proactive and organised, Trouble Shooting Skills, Self-Motivated.
- MS Office – Expert and PhotoShop - Intermediate skills.
Ideal candidate characteristics include being driven in performance, vibrant in sporting legacy, together in team spirit, and authentic in letting individual talent and experience shine.
