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Digital Marketing Specialist

2 months ago


Melbourne, Victoria, Australia Charterhouse Recruitment (Australia) Full time
Job Description

Role Summary:

We are seeking a highly skilled Digital Marketing Advisor to join our team at Charterhouse Recruitment (Australia). As a Digital Marketing Advisor, you will be responsible for developing and implementing digital marketing strategies to promote excellence in education.

Key Responsibilities:

  • Content Management: Publish and edit content on the website based on briefs received from the Marketing team and internal clients.
  • Web Maintenance: Collaborate with the Web Product Manager to support and maintain web properties and digital platforms.
  • Email Marketing: Regularly collaborate with the Web Product Manager to explore opportunities to optimize the website content, and perform day-to-day email marketing tasks, including building HTML email templates and conducting A/B testing.
  • Reporting and Analysis: Generate reports to analyze campaign performance and stay updated with email marketing best practices.

Requirements:

  • Technical Skills: Knowledge of best practices regarding Content Management Systems (CMS), demonstrated understanding of CSS3 and HTML5, and experience developing and publishing content across a range of platforms with a focus on UX/UI.
  • Analytics and SEO: Knowledge of Google Analytics and SEO principles, and experience in gathering analysis and communicating this with stakeholders.
  • Not for Profit or Education Experience: Previous experience in the Not for Profit or education sector would be beneficial.

Culture and Benefits:

  • Culture: Join a forward-thinking education provider working collaboratively with internal stakeholders at all levels, and having pride in making a difference to the community while working across multiple departments.
  • Benefits: Close to public transport, flexible working available, and collaborative team environments.

Company Culture:

At Charterhouse Recruitment (Australia), we embrace and value diversity of culture, working arrangements, sexual orientation, and gender identity. We promote a workplace that actively seeks to include and welcome unique contributions of all people; to embrace and celebrate the value of Aboriginal and Torres Strait Islander staff, their skills and contributions to the workplace.