Marketing Campaign Strategist

6 days ago

Sydney, New South Wales, Australia beBeeStrategist Full time $180,000 - $250,000

Job Description:

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This role is ideal for a highly skilled marketing professional who can drive dealer marketing initiatives and coordinate national and regional campaigns.

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Key Responsibilities:

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  • Develop and implement retail marketing programs to support the dealer network and drive showroom traffic.\
  • Act as the primary marketing liaison for dealers, providing tools, assets, and guidance for local execution.\
  • Monitor dealer marketing compliance and brand alignment across all channels.\
  • Support the development of monthly, quarterly, and annual retail promotional calendars in alignment with sales targets.\
  • Ensure timely communication of campaign details, materials, and key messages to dealers and field teams.\
  • Coordinate retail offer rollouts and ensure compliance with brand guidelines.\
  • Lead end-to-end planning, execution, and post-analysis of national and regional campaigns, including product launches, seasonal sales events, and digital activations.\
  • Work cross-functionally with creative, digital, media, and agency partners to ensure timely and budget-aligned delivery of campaigns.\
  • Oversee campaign asset development and manage approvals across stakeholders.\
  • Track campaign performance using KPIs such as lead generation, dealer participation, and ROI.\
  • Compile and present post-campaign analysis reports to internal stakeholders.\
  • Collaborate with the analytics team to improve targeting and personalisation.\

This role requires some travel to visit dealerships and events.

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