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In-Store Experience Coordinator

1 week ago

City of Greater Dandenong, Australia Baby HQ Pty Ltd Full time

We are seeking an experienced Retail Brand Manager to lead our in-store marketing efforts at Baby Bunting. As a key member of our team, you will develop and implement marketing strategies that enhance customer experience and drive sales growth.

Key Responsibilities:

In-Store Communication Strategies

  • Develop and execute comprehensive communication plans that engage customers and drive sales growth.

POS Materials Management

  • Design and deploy Point-of-Sale (POS) materials that reflect the Baby Bunting brand and messaging.

Ticketing Process Management

  • Oversee the entire ticketing process, from concept to completion, working closely with internal stakeholders and external vendors.
  • Pursue opportunities for process improvements to boost efficiency and minimize costs.

Collaboration and Creative Input

  • Contribute to the development of compelling visual content that resonates with customers and amplifies the Baby Bunting brand.

Quality Standards

  • Maintain high-quality production standards for all print and digital assets within stores, ensuring excellence in every detail.

Store Operations Coordination

  • Partner with Store Operations to ensure seamless execution of marketing campaigns and communicate effectively with store staff.

Retail Signage Maintenance

  • Ensure accurate and timely maintenance of retail signage, reflecting brand and marketing objectives.

Project and Campaign Management

  • Manage multiple projects and campaigns simultaneously, balancing deadlines and resources to achieve successful outcomes.

Vendor Relationships

  • Nurture strong relationships with vendors to secure high-quality, cost-effective outputs for all marketing assets.

Performance Monitoring and Analysis

  • Track and evaluate the performance of marketing initiatives, providing actionable insights to inform future strategies.