Lead Marketing Strategist

2 weeks ago

North Sydney Council, Australia beBeeMarketing Full time $120,000 - $180,000

About the Role We are seeking an experienced Marketing Manager to lead our marketing efforts for key customer segments.

The ideal candidate will have a strong focus on strategy execution, with proven ability to design and implement end-to-end customer journeys and marketing automation programs.

  • Lead marketing for key customer segments;
  • Set the vision and strategy to drive category growth, availability, visibility and conversion;
  • Design and deliver integrated end-user journeys, funnel communications and marketing automation initiatives;
  • Manage and mentor one report;
  • Partner with cross-functional stakeholders to deliver commercially viable marketing plans; and

Requirements

We are looking for someone with:

  • 10+ years' marketing experience with a strong focus on strategy execution;
  • Proven ability to design and implement end-to-end customer journeys and marketing automation programs;
  • Track record of driving category growth across B2B channels;
  • Strong leadership skills with experience mentoring or managing a small team;
  • Commercially astute with the ability to work under budget constraints; and
  • Postgraduate qualifications (marketing, business) highly regarded.

Benefits

We offer a collaborative culture and commitment to developing talent.

About Us

We value diversity, equity and inclusion. We welcome applications from Aboriginal and Torres Strait Islander people, people with diverse cultural and linguistic backgrounds and people with disability.

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