Marketing Strategist

14 hours ago

Sydney, New South Wales, Australia beBeeMarketing Full time $120,000 - $140,000
Key Role: Marketing Strategist

Talent acquisition platforms seek an experienced marketing strategist to drive go-to-market initiatives for a cloud-based stakeholder engagement platform.

Responsibilities:
  • Develop and execute multi-channel marketing plans to generate quality leads and grow brand presence.
  • Manage campaigns across Google, LinkedIn, and niche industry platforms.
  • Create standout content, including case studies, whitepapers, email journeys, and social posts.
  • Execute targeted CRM/email campaigns to nurture and convert leads.
  • Support events, trade shows, and industry initiatives.
  • Collaborate with sales, product, and leadership teams to align marketing strategies with business objectives.
Requirements:
  • 4+ years of SaaS marketing experience.
  • Strong grasp of metrics-driven marketing and lead generation.
  • Ability to manage contractors and delegate effectively.
  • Drive for results, ownership, and strategic thinking.

The ideal candidate will possess excellent communication and project management skills, with the ability to adapt to changing market conditions.

A strong understanding of digital marketing channels, including paid advertising and content creation, is essential for success in this role.

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