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High Impact Marketing Professional
2 weeks ago
We are seeking a seasoned marketing professional to spearhead high-impact, integrated co-marketing programs with merchant partners across Australia, New Zealand, and China.
Key Responsibilities:- Develop and lead strategic marketing initiatives with top brands, driving mutual success through collaborative partnerships.
- Create cross-channel campaigns leveraging data and insights to inform decision-making.
- Negotiate and influence senior stakeholders to secure partner investment and alignment on campaign strategy, assets, and timelines.
- Cultivate and grow a portfolio of merchants from leading Australian, New Zealand, and Chinese brands, shaping the co-marketing approach across the ANZ market.
- 8+ years of experience in integrated marketing, brand marketing, or similar with large-scale consumer brands or retail.
- Proven track record of delivering measurable ROI from marketing campaigns.
- Ability to influence and negotiate with senior stakeholders internally and externally.
- Strong understanding of digital, in-store, paid media, and owned channel strategies.
- Analytical mindset comfortable with campaign measurement and using data/insights to refine strategies and build business cases.
