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Brand Campaigns Specialist
2 months ago
We are seeking a talented Brand Campaigns Advisor to join our Brand team in Australia. As a key member of the team, you will play a crucial role in supporting the development and delivery of all Masterbrand integrated brand campaign activity.
Key Responsibilities- Champion the Australian Masterbrand creative platform, Healthcaring, throughout the Australian business and support its continued application across all markets in Australia.
- Support the Brand Strategy team in the management and application of brand tools, guidelines, and assets, including our brand portal, Bupa Inspire.
- Assist in the development of campaign strategy and plans together with key business units and collaborate on execution. Undertake robust reporting and monitoring to demonstrate the performance of campaigns and to inform future activity.
- Work with agency partners (creative, media, strategy, activation, etc).
- Support the activation of Brand-led sponsorship activity via the management of assets and roll out of partner activities.
- Collaborate with internal stakeholders to gain their input, alignment, and support.
- Act as a key contact point for agency partners and vendors to facilitate application and roll out of creative campaigns and brand properties.
- Provide support to businesses and functions to achieve consistency and coherence across all expressions of the Bupa brand.
- Perform regular administration and financial management, including budgeting and invoices, and administration of brand and campaign assets.
- Tertiary qualification in Marketing, Communications, Design, or a related field of study.
- 2+ Years of experience working in marketing, advertising, design, content creation.
- Interest in or knowledge of marketing, media, or brand design.
- Strong organisational skills, proactive, and attention to detail.
- Ability to work flexibly, both independently and within a range of teams.
- Excellent stakeholder and communications skills.
Bupa is an international healthcare group committed to helping people live longer, healthier, happier lives and making a better world. We operate in Australia, New Zealand, and Hong Kong, supporting about 6.5 million customers through a broad range of health and care services. We strive to create and sustain a safe and inclusive workplace, welcoming applicants from all cultural backgrounds, genders, and abilities.
