Digital Marketing Campaign Specialist

2 weeks ago


Melbourne, Victoria, Australia gorman Full time

About the Opportunity

At Gorman, we're seeking a skilled Digital Marketing Campaign Specialist to join our team. As a key member of our digital marketing team, you will play a crucial role in rolling out, reviewing, and optimizing our Digital Marketing campaigns across all brands at Factory X.

Key Responsibilities

  • Assist with sales and brand awareness through the development and delivery of cross-channel advertising campaigns.
  • Utilize expertise in Facebook and Google Ads to drive customer acquisition and retention.
  • Collaborate with the team to review and optimize campaign performance using Google Analytics and Google Merchant Center.
  • Prioritize and manage multiple campaigns simultaneously, ensuring timely and effective execution.
  • Stay up-to-date with industry trends and best practices, and make recommendations for campaign improvement.

Requirements

  • Minimum of 2 years of experience working in digital advertising.
  • Expertise in Facebook and Google Ads.
  • Experience with Google Analytics and Google Merchant Center.
  • Demonstrated ability to develop and deliver cross-channel advertising campaigns.
  • Google Certification or Facebook Blueprint updated is a plus.


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