Digital Marketing Campaign Specialist
2 weeks ago
About the Opportunity
At Gorman, we're seeking a skilled Digital Marketing Campaign Specialist to join our team. As a key member of our digital marketing team, you will play a crucial role in rolling out, reviewing, and optimizing our Digital Marketing campaigns across all brands at Factory X.
Key Responsibilities
- Assist with sales and brand awareness through the development and delivery of cross-channel advertising campaigns.
- Utilize expertise in Facebook and Google Ads to drive customer acquisition and retention.
- Collaborate with the team to review and optimize campaign performance using Google Analytics and Google Merchant Center.
- Prioritize and manage multiple campaigns simultaneously, ensuring timely and effective execution.
- Stay up-to-date with industry trends and best practices, and make recommendations for campaign improvement.
Requirements
- Minimum of 2 years of experience working in digital advertising.
- Expertise in Facebook and Google Ads.
- Experience with Google Analytics and Google Merchant Center.
- Demonstrated ability to develop and deliver cross-channel advertising campaigns.
- Google Certification or Facebook Blueprint updated is a plus.
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