Digital Transformation Product Designer

2 weeks ago


Melbourne, Victoria, Australia The Good Guys Full time
About The Good Guys

We're driven by our purpose to help families live better for less. As part of Australia's largest and fastest growing electrical and appliance retailer, we have over 4,000 employees across our nationwide network of more than 100 stores and a support office based in Southbank, Melbourne.

Since 1952, we've been delighting customers and 'doing good', building on that heritage while always focused on fulfilling our goal to be Australia's strongest growing total home solutions electrical retailer.

Why Work with Us?
  • We have a supportive, transparent and inclusive team environment.
  • JB Hi-Fi and The Good Guys are multi-award winning, iconic retail brands with a rich history in the Australian retail market.
  • We support vulnerable members of our community through donations to our 'Helping Hands' and 'Doing Good' workplace giving programs.
  • We offer generous team member discounts across The Good Guys and JB Hi-Fi.
  • You will have access to ongoing training & development opportunities from day one.
  • Fantastic long-term career opportunities are available across the broader JB Hi-Fi/The Good Guys group.
About the Role

The Good Guys web platform is undergoing a digital transformation project. In this role, you'll be working with the project team to shape the digital experience for The Good Guys website.

Key responsibilities include:

  1. Practicing user-centred design to ensure the customer is brought into the design process at every stage.
  2. Working closely with IT, Developers and Testers to improve the brand experience online for customers.
  3. Deploying design-thinking tools and techniques to perform customer research and user experience testing, user requirements analysis - including gathering insights, and creating user scenarios and task analysis.
  4. Analysing user feedback and activity and iterating to enhance the user experience.
  5. Conducting customer journey mapping including visual and interactive design to ensure the final product experience is easily understood.
  6. Participating and working with Customer Insights and Digital Optimisation Team in developing measurement frameworks, data collection mapping and analysis for CRO.
  7. Participating in competitor and customer analysis to develop solutions to improve customer engagement, problems and drive sales growth.
  8. Leading and working with the digital delivery and Digital Optimisation Team in AB/multivariant testing to refine the live customer experience and develop customer value proposition.
  9. Conducting usability testing, user requirements analysis including creating user scenarios and task analysis.
  10. Working within agile delivery teams and understanding the methodologies and knowledge of integrating research into agile workflows such as Scrum and Kanban.
  11. Providing final detailed UI design and working with delivery team to bring the final product to live.
About You

To succeed in this role, you'll need:

  • A relevant tertiary qualification and previous experience in a similar role in Marketing, Communications or IT with an in-depth knowledge of website development.
  • Proficiency in design tools such as Figma, Adobe Creative Suite or similar tools.
  • Strong visual communication skills with technical expertise in Figma.
  • Knowledge of web standards, accessibility, and usability.
  • Effective communication skills to articulate design decisions, present findings, and collaborate with business, technical team members, and end users.
  • Proven ability to effectively prioritise multiple tasks to achieve targets in a timely and accurate manner autonomously or under minimal supervision.
Salary Range

This full-time position offers a salary range of $90,000 - $120,000 per annum, commensurate with experience, plus superannuation and other benefits.



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