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Marketing Growth Director
3 weeks ago
The role of Senior Marketing Manager involves driving growth through brand-led marketing and ensuring commercial efficiency.
This position requires a strong understanding of how to balance brand awareness with performance-driven initiatives.
The successful candidate will lead cross-functional teams to develop high-impact marketing programs that drive demand and enhance engagement.
Campaign Strategy & Execution- Develop integrated marketing campaigns across various channels.
- Translate business targets into actionable marketing plans with clear KPIs.
- Drive digital demand generation to support sales channel growth.
- Oversee paid media and collaborate on performance programs to ensure data-driven optimisation.
- Monitor campaign performance and provide insights for improvement.
- Establish frameworks for accountability and results within the marketing team.
- Foster a culture where brand equity fuels performance.
- Lead thought leadership strategies to strengthen market positioning.
- Contribute strategically to senior leadership discussions.
- Mentor team members to enhance commercial acumen and digital capabilities.