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Marketing Performance Analyst
1 week ago
This is an exciting opportunity to join our team as a Marketing Performance Analyst. You will be responsible for collecting and analysing consumer-focused data to enhance marketing acquisition, re-targeting and nurture campaigns.
You will collaborate with the Marketing and Communications, Digital, and Data and Analytics teams to support HammondCare's goal to shape the sector and reach those in need whose lives would be improved by our care services.
Key Responsibilities:
- Extract and manipulate data across multiple business platforms to achieve marketing and business outcomes.
- Communicate and present data and insights to stakeholders.
- Uphold data governance and best practice for all consumer data.
- Build and report on Marketing ROI across multiple platforms.
Requirements:
- A data guru with more than 2 years' experience in collecting and analysing data related to marketing campaigns, performance metrics, consumer insights and behaviour.
- Ability to use data insights to identify opportunities and make recommendations to improve consumer marketing campaigns and programs, drive growth and revenue, improve consumer engagement through segmentation, inform data driven decision making.