Residential Software Product Marketing Lead

5 days ago

Sydney, New South Wales, Australia beBeeProduct Full time $100,000 - $140,000

Drive Growth with Residential Software

Job Description:

We are seeking a strategic Product Marketing Manager to spearhead the go-to-market efforts for our residential software apps. As a key member of our team, you will develop and execute a marketing strategy that drives awareness, engagement, and adoption of our products.

Your primary focus will be on creating and launching campaigns that showcase the value proposition of our residential software solutions. This includes developing compelling messaging, positioning, and branding that resonates with our target audience.

You will work closely with cross-functional teams, including sales and product development, to ensure seamless execution of marketing initiatives. Your expertise in B2B SaaS or platform products will be invaluable in driving growth and revenue.

Key Responsibilities:

  • Develop and execute go-to-market strategies for new product releases, integrations, and key product bundles
  • Collaborate with sales and product teams to create targeted marketing campaigns
  • Design and launch product-led GTM initiatives to drive awareness and adoption

Qualifications and Requirements:

To succeed in this role, you will need:

  • A minimum of 2 years of experience in product marketing or a similar function
  • Proven expertise in B2B SaaS or platform products
  • Strong analytical and problem-solving skills, with the ability to drive results-oriented marketing initiatives

What We Offer:

In addition to a competitive salary and benefits package, we offer:

  • A dynamic and fast-paced work environment with opportunities for professional growth and development
  • The chance to work with a talented team of professionals who share your passion for innovation and customer success
  • A comprehensive training program to help you succeed in your role

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