Content Creator

7 days ago

Sydney, New South Wales, Australia News Corp Australia Full time

Company Overview

We are proud to be Australia's most impactful media group, renowned for world-class journalism and marketing services nationally and internationally.

We offer a fast-paced environment that encourages individuals to take control of their future and challenge themselves in ever-changing fields.

We have over 150 brands across news, sport and lifestyle, trusted by over 17 million Australians a month to provide the information and inspiration they seek across multiple digital, video, audio and print platforms.

About the Role

This is a full-time, permanent position based in our Surry Hills, Sydney office.

We are seeking an experienced Content Creator - Ecommerce Specialist to join our team.

The successful candidate will be responsible for creating high-quality, engaging content that drives traffic and revenue for our ecommerce business.

Key Responsibilities

  • Writing new, engaging; revenue-driving SEO ecommerce content that feels aligned with News Corps' ecommerce values.
  • Pitching ideas to grow and diversify our affiliate revenue stream in regular content planning meetings.
  • Managing, writing and editing tech deals articles.
  • Targeting and covering ecommerce SEO content gaps with a goal of driving clicks and revenue.
  • Conducting in-depth research and interviewing experts for assigned articles.
  • Optimising and updating a number of existing ecommerce stories each week to further increase their earning potential.
  • Covering ecommerce sale tent poles throughout the year with a central focus on SEO (including, but not limited to Christmas, Amazon Prime Day, Black Friday, Cyber Monday and Boxing Day sales).
  • Collaborating and working closely with social/email/audience development teams to ideate and execute new ways of connecting shopping on Social and Newsletters.
  • Using purchasing data, researching trends and performing a competitive analysis of comparable sites to inform content development and improvement.
  • Representing News Corp within the industry – at press events, House & Garden events and product launches.

Requirements

  • A knowledge of what makes for high-quality, engaging and clickable digital content.
  • A clear passion and enthusiasm for News Corps' brands, particularly news.com.au checkout and Taste.
  • Previous experience writing clean, authentic, engaging copy for a digital lifestyle brand or publication at speed.
  • Previous experience working and uploading into a CMS.
  • Demonstrable knowledge of core SEO principles and best practices to attract a buying audience.
  • An organised; methodical approach to work with a creative and collaborative mindset.
  • Ability to work against tight deadlines.
  • A flair for working with individuals across different departments.
  • A self-starter who relishes the opportunity to directly accelerate the growth of News Corps' ecommerce business.

What We Offer

  • A highly competitive salary of $85,000 per annum.
  • A range of benefits including access to publications and products from across the News Corp family, advice, support and facilities for healthy minds and bodies, time off options, development opportunities, recognition, financial wellbeing support, perks and discounts, and giving back to the community.

About Us

We are committed to diversity, equity and inclusion and welcome applications from candidates of all ages, backgrounds, races, cultures, religions, sexual orientations, abilities and gender identities.

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