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Digital Marketing Specialist

1 week ago


Sydney, New South Wales, Australia NetSuite Full time
Demand Generation Marketing Executive Role

We are seeking an experienced Demand Generation Marketing Executive to join our ANZ team.

As a Demand Generation Marketing Executive, you will be responsible for managing and executing demand generation campaigns across ANZ, working closely with the wider Marketing Team to achieve sales targets.

You will be responsible for planning and recommending quarterly activities that meet the region's KPIs, monitoring key performance metrics, and making recommendations to improve conversion rates.

The ideal candidate will have strong experience in B2B lead generation and customer acquisition marketing, with a focus on implementing high-volume inbound marketing programmes.

  • B2B lead generation and customer acquisition marketing on agency or customer side.
  • Experience within a B2B SaaS or technology business is highly desirable.
  • Strong experience in managing budget and paid campaigns across a variety of tools.
  • High level of proficiency with managing and interpreting campaign data.

You will work closely with the Head of Marketing to develop and implement strategies to improve conversion rates, and collaborate with cross-functional teams to achieve sales targets.

Key Requirements:
  • Bachelor's degree in Marketing or related field.
  • Minimum 2-3 years' experience in demand generation marketing.
  • Proven track record of success in B2B lead generation and customer acquisition marketing.
  • Strong analytical and problem-solving skills.