Campaigns and Content Strategist

5 days ago

Sydney, New South Wales, Australia beBeeContentCreator Full time $165,011 - $195,951
About the Job

As a Senior Manager, Consumer Campaigns and Content, you will lead the development and execution of consumer-focused campaigns and content strategies that engage and resonate with people. This pivotal role is responsible for driving the evolution of a leading program in Australia, ensuring it remains a trusted source of independent financial information.

Key Responsibilities
  • Lead and develop a high-performing team responsible for consumer campaigns, content strategy, and digital engagement, delivering impactful and engaging content across multiple channels.
  • Drive the implementation of consumer communication strategy, shaping the future of consumer and investor communications and expanding reach and relevance.
  • Act as a media spokesperson, building strong relationships with key journalists, opinion leaders, and stakeholders to enhance engagement with media on consumer and investor finances.
  • Oversee the creation and optimisation of best-in-class content, ensuring an audience-led, data-driven approach that maximises engagement and effectiveness.
Required Skills and Qualifications

Extensive experience in communications, public relations, media, marketing or related fields. Proven track record of leading high-performing teams and developing compelling, user-centric content that cuts through in a crowded media landscape. Strong stakeholder management, media relations, and content-first storytelling expertise.

Benefits
  • Attractive superannuation package.
  • Additional leave entitlements.
  • Flexible work arrangements.
  • Opportunities for study and professional development.

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