Program Marketing Manager

4 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $100,000 - $130,000
Program Marketing Manager

The role focuses on driving the growth and success of a digital learning platform by implementing initiatives that increase course engagement with learners, partners, and corporate customers.

Key Responsibilities:

  • Certification Program strategy, design, and management: Assist in campaign execution, stakeholder coordination, and continuous process improvement initiatives to scale certification operations.
  • Develop content to engage Certified Users, including copywriting for newsletters, case studies, articles, and marketing communications.
  • Build rewards programs, campaigns, competitions, and community membership initiatives to drive user engagement.

Required Skills:

  • Strong project management skills.
  • Excellent written and verbal communication skills, including content creation experience.
  • Ability to work with data and reporting tools.
  • Experience creating engagement campaigns and user incentives.

What You Will Achieve:

This role will significantly contribute to the growth and success of the digital learning platform. By developing and implementing effective strategies and programs, you will improve user engagement and increase course commencements.

Why This Role Matters:

This position plays a critical role in achieving business objectives. Your ability to drive user engagement and improve operational efficiency will have a direct impact on the success of the organization.

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